Bleistifte
MaybeAn estimated 0.3% of orders come back. But demand is soft, at -15.8% this quarter, so Bleistifte is a Maybe.
- Flapen Score
- 50 / 100Top 28% of 1,305 Bürobedarf & Schreibwaren niches · +4 vs the category median of 4650
- Market size
- €822K/yr1.7M searches / yr
- 90-day growth
- -15.8%search demand this quarter
- Competition
- 49%top-5 click share · 15 brands · 142 sellers
Flapen Score
Bleistifte against its category
The dotted line is the Bürobedarf & Schreibwaren average. Past it, Bleistifte is stronger. Inside it, weaker.
Market
The Bleistifte market on Amazon at a glance
Shoppers on Amazon Germany searched for Bleistifte 1.7M times last year and spent an estimated €822K. The top 5 brands take 80% of clicks. Demand peaks in Aug. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 7.4% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €822K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -15.8%
- Conversion, latest week
- 7.4%
- Market size, estimated
- €822Ka year
- Peak month
- August1.9× the quietest month
- Top search term
- bleistifte592K searches a year
02 · Price
A sale here is worth €6.56.
Listings sell for €6.56 on average, from €2.02 to €23.42. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 5,000 to 6,000 of them. At €6.56 that is €33K to €39K a year per listing.
- Average price
- €6.56under the $15 to $100 sweet spot
- Price range
- €2.02–€23.42
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- €33K–€39K
- Returns
- 0.3%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #36 within Schreib- & Korrekturbedarf. It carries 6,164 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 100%
- Out of stock, average day
- 2.2%
- Average rank
- #36in Schreib- & Korrekturbedarf
- Average rating
- 4.69 starsAmazon Germany average 4.37 stars
- Average reviews
- 6,164per listing
- Listings tracked
- 32
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Bleistifte products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
142
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
49%
Top 20: 86%
Open market
14%
- Brand 144%
- Brand 212%
- Brand 311%
- Brand 47%
- Brand 56%
- Brand 66%
- Open — no brand owns it (9 brands, 14%)
Demand
Bleistifte search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.9×
Search terms
Top Bleistifte search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bleistifte592K/yr
- bleistift254K/yr
- faber castell bleistift143K/yr
- bleistifte faber castell116K/yr
- pencil65K/yr
- bleistift mit radiergummi49K/yr
- bleistift hb78K/yr
- bleistifte hb47K/yr
- bleistifte mit radiergummi26K/yr
- faber castell bleistift set33K/yr
Reviews and returns
What reviews say buyers love and hate about Bleistifte
We read the reviews and the return reasons for every product selling here.
“Leider kamen diese zum Teil in schlechter Qualität an”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bleistifte questions
Answered from the same tracked data.









