Is Bleistift 4b profitable to sell on Amazon Germany?

Flapen scores Bleistift 4b 32 out of 100 on Amazon Germany, a Fail. Shoppers spend €19K a year across 10 tracked products. Search demand grew -14.8% in the last 90 days.

How competitive is the Bleistift 4b niche on Amazon Germany?

8 brands and 73 sellers compete in Bleistift 4b on Amazon Germany. The top 5 Bleistift 4b products take 78% of clicks, and the top 5 brands take 93%.

What do buyers complain about in Bleistift 4b?

Bleistift 4b buyers on Amazon Germany complain most about Qualität insgesamt, beworben Vs Tatsächliches Produkt, and Preis-Leistungs-Verhältnis. An estimated 0.2% of orders come back.

What does it cost to enter the Bleistift 4b niche?

Bleistift 4b sells for €4.85 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €1.30 to €7.71. The average product has 2,150 reviews, the count a new listing must catch up to.

Bleistift 4b

Fail

Prices span $1.30–$7.71, mostly outside the sweet spot, so Bleistift 4b is a Fail.

Flapen Score: 32
32 / 100Ranks 1,196 of 1,305 Bürobedarf & Schreibwaren niches · −14 vs the category median of 46
Market size: €19K/yr36K searches / yr
90-day growth: -14.8%search demand this quarter
Competition: 78%top-5 click share · 8 brands · 73 sellers

Flapen Score

Bleistift 4b against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Bleistift 4b is stronger. Inside it, weaker.

32Fail

This niche Category average

See the method

Market

The Bleistift 4b market on Amazon at a glance

Shoppers on Amazon Germany searched for Bleistift 4b 36K times last year and spent an estimated €19K. The top 5 brands take 93% of clicks. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €19K a year.

Searches, last 12 months: 36K
Growth, 90 days vs prior 90: -14.8%
Conversion, latest week: 11.0%
Market size, estimated: €19Ka year
Top search term: bleistift 4b25K searches a year

02 · Price

A sale here is worth €4.85.

Listings sell for €4.85 on average, from €1.30 to €7.71. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €4.85 that is €1K to €2K a year per listing.

Average price: €4.85under the $15 to $100 sweet spot
Price range: €1.30–€7.71
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 250–500
Revenue per listing a year: €1K–€2K
Returns: 0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #306 within Schreib- & Korrekturbedarf. It carries 2,150 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings: 60%
Prime listings: 90%
Out of stock, average day: 0.4%
Average rank: #306in Schreib- & Korrekturbedarf
Average rating: 4.65 starsAmazon Germany average 4.37 stars
Average reviews: 2,150per listing
Listings tracked: 10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 67 months

Products

Top Bleistift 4b products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

Brand 152%
Brand 215%
Brand 39%
Brand 49%
Brand 58%
Brand 63%
Open — no brand owns it (2 brands, 4%)

Demand

Bleistift 4b search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Sep · busiest ÷ quietest = 21.8× · 10 of 12 months tracked

Search terms

Top Bleistift 4b search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

bleistift 4b25K/yr -10.8%12.3% conv.
4b bleistift5K/yr -20.1%10.0% conv.
bleistifte 4b4K/yr -16.7%12.3% conv.
bleistift b43K/yr -25.2%12.6% conv.

Reviews and returns

What reviews say buyers love and hate about Bleistift 4b

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Qualität insgesamt”

33%of negative reviews mention “Qualität insgesamt”

0.2%of orders come back

“Sehr schlechte Qualität”

A buyer, on “Qualität insgesamt”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Bleistift 4b questions

Answered from the same tracked data.

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