Ausweishülle
FailPrices span $3.32–$13.48, mostly outside the sweet spot, so Ausweishülle is a Fail.
- Flapen Score
- 49 / 100Top 32% of 1,305 Bürobedarf & Schreibwaren niches · +3 vs the category median of 4649
- Market size
- €253K/yr1.2M searches / yr
- 90-day growth
- -9.7%search demand this quarter
- Competition
- 42%top-5 click share · 24 brands · 44 sellers
Flapen Score
Ausweishülle against its category
The dotted line is the Bürobedarf & Schreibwaren average. Past it, Ausweishülle is stronger. Inside it, weaker.
Market
The Ausweishülle market on Amazon at a glance
Shoppers on Amazon Germany searched for Ausweishülle 1.2M times last year and spent an estimated €253K. The top 5 brands take 64% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 3.7% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €253K a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -9.7%
- Conversion, latest week
- 3.7%
- Market size, estimated
- €253Ka year
- Peak month
- September1.5× the quietest month
- Top search term
- ausweishülle260K searches a year
02 · Price
A sale here is worth €5.71.
Listings sell for €5.71 on average, from €3.32 to €13.48. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 500 to 750 of them. At €5.71 that is €3K to €4K a year per listing.
- Average price
- €5.71under the $15 to $100 sweet spot
- Price range
- €3.32–€13.48
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €3K–€4K
- Returns
- 0.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #40 within Werksausweise, Namensschildchen & Zubehör. It carries 2,695 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.5%
- Average rank
- #40in Werksausweise, Namensschildchen & Zubehör
- Average rating
- 4.48 starsAmazon Germany average 4.37 stars
- Average reviews
- 2,695per listing
- Listings tracked
- 38
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Ausweishülle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 falling
Sellers
44
Top-5 brand share
64%
Top 20: 96%
Top-5 click share
42%
Top 20: 79%
Open market
32%
- Brand 129%
- Brand 212%
- Brand 311%
- Brand 48%
- Brand 55%
- Brand 63%
Demand
Ausweishülle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Ausweishülle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ausweishülle260K/yr
- kartenhülle184K/yr
- ausweishalter148K/yr
- ausweishülle mit band154K/yr
- kartenhalter ausweis73K/yr
- badge holder42K/yr
- id card holder39K/yr
- kartenhülle mit band40K/yr
- dienstausweis hülle33K/yr
- ausweishüllen30K/yr
Reviews and returns
What reviews say buyers love and hate about Ausweishülle
We read the reviews and the return reasons for every product selling here.
“Nach 4 Monaten defekt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ausweishülle questions
Answered from the same tracked data.









