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Airbrush Set Kinder

Fail

Demand is soft, at -36.4% this quarter, so Airbrush Set Kinder is a Fail.

Flapen Score
40
40 / 100
Ranks 928 of 1,305 Bürobedarf & Schreibwaren niches · −6 vs the category median of 46
Market size
€45K/yr81K searches / yr
90-day growth
-36.4%search demand this quarter
Competition
65%top-5 click share · 10 brands · 105 sellers

Flapen Score

Airbrush Set Kinder against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Airbrush Set Kinder is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Airbrush Set Kinder market on Amazon at a glance

Shoppers on Amazon Germany searched for Airbrush Set Kinder 81K times last year and spent an estimated €45K. The top 5 brands take 77% of clicks. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -36.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €45K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
-36.4%
Conversion, latest week
3.4%
Market size, estimated
€45Ka year
Peak month
December6.2× the quietest month
Top search term
airbrush set kinder45K searches a year

02 · Price

A sale here is worth €16.46.

Listings sell for €16.46 on average, from €6.32 to €30.56. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €16.46 that is €2K to €4K a year per listing.

Average price
€16.46inside the $15 to $100 sweet spot
Price range
€6.32–€30.56
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
€2K–€4K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #97 within Schreib- & Korrekturbedarf. It carries 1,117 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#97in Schreib- & Korrekturbedarf
Average rating
4.54 starsAmazon Germany average 4.37 stars
Average reviews
1,117per listing
Listings tracked
14

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Airbrush Set Kinder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

105

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

17%

  • Brand 132%
  • Brand 217%
  • Brand 311%
  • Brand 410%
  • Brand 57%
  • Brand 67%
  • Open — no brand owns it (4 brands, 17%)

Demand

Airbrush Set Kinder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.2×

Search terms

Top Airbrush Set Kinder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • airbrush set kinder45K/yr
  • airbrush stifte9K/yr
  • airbrush kinder11K/yr
  • airbrush stifte für kinder9K/yr
  • air brush stifte kinder7K/yr

Reviews and returns

What reviews say buyers love and hate about Airbrush Set Kinder

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Spaß/Unterhaltungserlebnis”
19%of negative reviews mention “Benutzerfreundlichkeit”
0.8%of orders come back
“Aber man bekommt sie echt schwer von den Händen”
A buyer, on “Benutzerfreundlichkeit”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Airbrush Set Kinder questions

Answered from the same tracked data.