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Airbrush Set Kinder

soft demand (-36.4% this quarter) — Airbrush Set Kinder doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 928 of 1,305 Bürobedarf & Schreibwaren niches · −6 vs the category median of 46

Market size 11Growth 7Conversion 43Competition 33Returns 96Price range 64Avg price 79Brand share 47Review moat 60Quality gap 35
This niche Category average · 1,305 niches

Is Airbrush Set Kinder profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Airbrush Set Kinder is a €45K/yr Amazon Germany market (81K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Airbrush Set Kinder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -36.4% over the last 90 days and 3.4% of searches end in a purchase.

€45K

revenue / yr

Units sold / yr3K
Search volume / yr-36.4%81K
Conversion rate3.4%
Avg price€16.46

Who owns the niche?

The top 5 brands hold 77% of demand, so 23% of the market is open.

23%

open market share

Brands · sellers10 · 105
Top-5 product click share65%
Open market23%
Avg brand age30 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement79%
New entrants (1y)2· 1 succeeded
Avg rating4.5★
Avg reviews1,117

Top Airbrush Set Kinder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

€0€5K€9K€14K€18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

105

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

17%

  • JOLLY32%
  • Canal Toys17%
  • Westcott11%
  • MALINOS10%
  • SES Creative7%
  • Splat Planet7%
  • Open — no brand owns it (4 brands, 17%)

Airbrush Set Kinder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume81KCVR3.4%Products14Brands10Top 5 Brands77%OOS Rate0.0%Rating4.5★Reviews1,117Avg BSR#97
9K7KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.2×

Top Airbrush Set Kinder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • airbrush set kinder45K/yr
  • airbrush stifte9K/yr
  • airbrush kinder11K/yr
  • airbrush stifte für kinder9K/yr
  • air brush stifte kinder7K/yr

What reviews say buyers love and hate about Airbrush Set Kinder

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Spaß/Unterhaltungserlebnis22%

Kind war Happy

Farbe16%

Die Farben sind kräftig

Geschenk Zweck13%

Geschenkidee

beworben Vs Tatsächliches Produkt11%

Tut was es soll

Benutzerfreundlichkeit8%

Leicht zu Handhaben

What buyers complain about

61% of reviews
Benutzerfreundlichkeit19%

Aber man bekommt sie echt schwer von den Händen

Funktionalität insgesamt13%

Funktioniert nicht

Qualität insgesamt6%

Nicht überzeugend

Preis-Leistungs-Verhältnis6%

die allerdings recht teuer sind.

Lackqualität6%

Die Farbe ist auch kein gleichmässiger Nebel, sondern verschieden grosse Tröpfchen

Airbrush Set Kinder return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
24%
2Defekt Material/Teile
11%
3Geschenk Zweck
9%
4Gesamtgröße
8%
5Produktzustand
7%

Common Airbrush Set Kinder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Airbrush Set Kinder 40/100 on Amazon Germany — Skip it. The niche generates €45K/yr across 14 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved -36.4% over the last 90 days.
Search demand for Airbrush Set Kinder on Amazon Germany peaks in Nov–Dec, where the busiest month runs 6.2× the quietest.