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76

solarlampen für außen

Launch it

A $2.0M/yr market growing +88.2% this quarter with returns at 1.1% — clears our launch bar.

Market size 95Growth 86Conversion 11Competition 96Returns 93Price range 35Avg price 92Brand share 96Review moat 42Quality gap 63

Competition

Incredible17%

top-5 click share — an open shelf

Brand share

Incredible30%

top-5 brand share — no brand owns this niche

Market size

Great€2.0M

€2.0M/yr · 10.0M searches

Returns

Great1.1%

return rate — above 6% kills the launch gate

Avg price

Great€21.75

avg listing price — sweet spot $15–$100

Growth

Great+88.2%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,334.75

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€7.29–€248.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, solarlampen für außen is a €2.0M/yr Amazon Germany market (10.0M searches/yr). The top 5 brands hold 30% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Launch it — 76/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
125K–150K
avg 500–750/product
Revenue / yr
€2.7M–€3.3M
units × avg price
Launch success
82%
27 of 33 new (360d)
Conversion rate
0.9%
Avg BSR
#66
Page quality
0%
Prime
97%
Sponsored
96%
Out of stock
10.4%
Avg brand age
37 months
Avg seller age
181 days

Competition

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

92 falling

Sellers

151

Top-5 brand share

30%

Top 20: 66%

Top-5 click share

17%

Top 20: 46%

Open market

65%

  • FIFlying7%
  • BUCASA7%
  • btfarm6%
  • Joomer6%
  • CNMTCCO5%
  • GEARLITE5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +88.2% search growth over the last 90 days.
450K350KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 5.8×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€40K4%€79K6%€119K8%€158K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 134 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Helligkeit/Glanz/Glühen42%

“Super Lampe”

Qualität insgesamt12%

“Super Produkt”

Preis-Leistungs-Verhältnis7%

“Preis Leistung fair”

beworben Vs Tatsächliches Produkt5%

“Produkt wie abgebildet”

Design insgesamt5%

“Design”

Montage/Installation3%

“leichte Installation”

Benutzerfreundlichkeit2%

“Sehr einfache Handhabung”

Geschenk Zweck2%

“Ideales Geburtstag Geschenk für Frauen”

Stärke2%

“Super schön,robust...Top”

Gesamtgröße2%

“Passt”

What buyers complain about

Haltbarkeit22%

“Haltbarkeit begrenzt”

Qualität insgesamt10%

“Qualitätsproblem”

Funktionalität insgesamt9%

“Hälfte funktiobiert nicht”

Gesamtgröße8%

“Fällt klein aus”

Helligkeit/Glanz/Glühen8%

“Leuchten null”

Preis-Leistungs-Verhältnis4%

“Total überteuert”

Defekt Material/Teile3%

“Eine ist Defekt”

beworben Vs Tatsächliches Produkt3%

“das Foto suggestiert etwas ganz anderes.”

Wasserbeständigkeit2%

“Leider doch zu kleine Fläche für Wasser”

Akkulaufzeit2%

“Alle Akkus defekt”

Top return reasons

Gesamtgröße29%
Funktionalität insgesamt18%
Defekt Material/Teile10%
Helligkeit/Glanz/Glühen8%
Haltbarkeit5%
Qualität insgesamt5%
beworben Vs Tatsächliches Produkt4%
Farbe3%
Materialqualität2%
Aufladen1%

Common questions

Is solarlampen für außen profitable to sell on Amazon Germany?
The niche generates €2.0M/yr across 134 tracked products. 27 of 33 products launched in the last 360 days are still selling. 90-day search growth is +88.2%. Flapen's verdict: Launch it (76/100).
How competitive is the solarlampen für außen niche?
92 brands and 151 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 30% of demand.
What do buyers complain about in solarlampen für außen?
Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Funktionalität insgesamt. The return rate is 1.1%.
When does demand for solarlampen für außen peak?
Demand peaks in Mar–Apr–May–Jun; the busiest month runs 5.8× the quietest.
What does it cost to enter the solarlampen für außen niche?
Listings span €7.29–€248.72; the average listing price is €21.75 (sweet spot $15–$100). The average incumbent carries 2,335 reviews — the moat a new listing must climb.

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