Wick Vaporub Stick
FailDemand is soft, at -86.8% this quarter, so Wick Vaporub Stick is a Fail.
- Flapen Score
- 35 / 100Ranks 562 of 631 Baby niches · −12 vs the category median of 4735
- Market size
- €98K/yr76K searches / yr
- 90-day growth
- -86.8%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 80 sellers
Flapen Score
Wick Vaporub Stick against its category
The dotted line is the Baby average. Past it, Wick Vaporub Stick is stronger. Inside it, weaker.
Market
The Wick Vaporub Stick market on Amazon at a glance
Shoppers on Amazon Germany searched for Wick Vaporub Stick 76K times last year and spent an estimated €98K. All 2 brands take every click. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 11.3% of those searches ended in a purchase.
Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -86.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €98K a year.
- Searches, last 12 months
- 76K
- Growth, 90 days vs prior 90
- -86.8%
- Conversion, latest week
- 11.3%
- Market size, estimated
- €98Ka year
- Top search term
- wick vaporub stick40K searches a year
02 · Price
A sale here is worth €11.37.
Listings sell for €11.37 on average, from €5.20 to €21.87. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At €11.37 that is €3K to €6K a year per listing.
- Average price
- €11.37under the $15 to $100 sweet spot
- Price range
- €5.20–€21.87
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €3K–€6K
- Returns
- 0.8%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #311 within Babypflege. It carries 1,969 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 6.3%
- Average rank
- #311in Babypflege
- Average rating
- 4.40 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,969per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Wick Vaporub Stick products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Wick VapoPads Menthol Duftende Pads mit ätherischen Ölen 7er-Pack Passen zu unseren Luftbefeuchtern Inhalatoren & Diffusoren Bei Erkältung & Schnupfen Setzen lindernde Dämpfe frei VH7
- Price
- €5.20
- Rating
- 4.5/5
- Reviews
- 1,529
- Age
- 12y ago

WICK Vapo Pads Rosmarin und Lavendel mit ätherischen Ölen Passen zu unseren Luftbefeuchtern Inhalatoren und Diffusoren Bei Erkältung und Schnupfen Setzen lindernde Dämpfe frei Weiß 7er-Pack
- Price
- €6.79
- Rating
- 4.5/5
- Reviews
- 902
- Age
- 12y ago

Wick Sinus-Inhalator Einstellbare Dampfregulierung Automatische Abschaltung Pads mit ätherischen Ölen inklusive WH200
- Price
- €21.87
- Rating
- 4.2/5
- Reviews
- 1,572
- Age
- 7y ago

Vicks Vapo Pads Duftpad für Verdampfer Menthol-Duft 7er-Pack
- Price
- €10.57
- Rating
- 4.4/5
- Reviews
- 5,578
- Age
- 16y ago

WICK VapoPads 7 Rosmarin Lavendel Pads WBR7 1 P
- Price
- €12.45
- Rating
- 4.4/5
- Reviews
- 265
- Age
- 11y ago
Trending
estimated 90-day click momentum
Wick VapoPads Menthol Duftende Pads mit ätherischen Ölen 7er-Pack Passen zu unseren Luftbefeuchtern Inhalatoren & Diffusoren Bei Erkältung & Schnupfen Setzen lindernde Dämpfe frei VH7
- Price
- €5.20
- Rating
- 4.5/5
- Reviews
- 1,529
- Age
- 12y ago

Wick Sinus-Inhalator Einstellbare Dampfregulierung Automatische Abschaltung Pads mit ätherischen Ölen inklusive WH200
- Price
- €21.87
- Rating
- 4.2/5
- Reviews
- 1,572
- Age
- 7y ago

WICK VapoPads 7 Rosmarin Lavendel Pads WBR7 1 P
- Price
- €12.45
- Rating
- 4.4/5
- Reviews
- 265
- Age
- 11y ago

WICK Vapo Pads Rosmarin und Lavendel mit ätherischen Ölen Passen zu unseren Luftbefeuchtern Inhalatoren und Diffusoren Bei Erkältung und Schnupfen Setzen lindernde Dämpfe frei Weiß 7er-Pack
- Price
- €6.79
- Rating
- 4.5/5
- Reviews
- 902
- Age
- 12y ago

Vicks Vapo Pads Duftpad für Verdampfer Menthol-Duft 7er-Pack
- Price
- €10.57
- Rating
- 4.4/5
- Reviews
- 5,578
- Age
- 16y ago
Newest
by launch date
Wick Sinus-Inhalator Einstellbare Dampfregulierung Automatische Abschaltung Pads mit ätherischen Ölen inklusive WH200
- Price
- €21.87
- Rating
- 4.2/5
- Reviews
- 1,572
- Age
- 7y ago

WICK VapoPads 7 Rosmarin Lavendel Pads WBR7 1 P
- Price
- €12.45
- Rating
- 4.4/5
- Reviews
- 265
- Age
- 11y ago

Wick VapoPads Menthol Duftende Pads mit ätherischen Ölen 7er-Pack Passen zu unseren Luftbefeuchtern Inhalatoren & Diffusoren Bei Erkältung & Schnupfen Setzen lindernde Dämpfe frei VH7
- Price
- €5.20
- Rating
- 4.5/5
- Reviews
- 1,529
- Age
- 12y ago

WICK Vapo Pads Rosmarin und Lavendel mit ätherischen Ölen Passen zu unseren Luftbefeuchtern Inhalatoren und Diffusoren Bei Erkältung und Schnupfen Setzen lindernde Dämpfe frei Weiß 7er-Pack
- Price
- €6.79
- Rating
- 4.5/5
- Reviews
- 902
- Age
- 12y ago

Vicks Vapo Pads Duftpad für Verdampfer Menthol-Duft 7er-Pack
- Price
- €10.57
- Rating
- 4.4/5
- Reviews
- 5,578
- Age
- 16y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
80
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- WICK96%
- Vicks4%
- Open — no brand owns it (0%)
Demand
Wick Vaporub Stick search demand
Weekly searches over the year. Pick a range.
Search terms
Top Wick Vaporub Stick search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- wick vaporub stick40K/yr
- wick vapo pads16K/yr
- vapo pads4K/yr
- wick inhalator pads3K/yr
- vapopads wick3K/yr
- vapo pads wick inhalator3K/yr
- wick vaporub stick neu4K/yr
- vicks vaporub stick4K/yr
Reviews and returns
What reviews say buyers love and hate about Wick Vaporub Stick
We read the reviews and the return reasons for every product selling here.
“Das Markenprodukt wie man es kennt, etwas teurer, halt zu Apothekenpreisen,”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wick Vaporub Stick questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








