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Wärmflasche Ohne Bezug

Fail

Demand is soft, at -64.4% this quarter, so Wärmflasche Ohne Bezug is a Fail.

Flapen Score
47
47 / 100
Ranks 310 of 631 Baby niches · on the category median
Market size
€133K/yr210K searches / yr
90-day growth
-64.4%search demand this quarter
Competition
39%top-5 click share · 13 brands · 69 sellers

Flapen Score

Wärmflasche Ohne Bezug against its category

The dotted line is the Baby average. Past it, Wärmflasche Ohne Bezug is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wärmflasche Ohne Bezug market on Amazon at a glance

Shoppers on Amazon Germany searched for Wärmflasche Ohne Bezug 210K times last year and spent an estimated €133K. The top 5 brands take 88% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -64.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €133K a year.

Searches, last 12 months
210K
Growth, 90 days vs prior 90
-64.4%
Conversion, latest week
6.0%
Market size, estimated
€133Ka year
Peak month
November9.1× the quietest month
Top search term
fashy wärmflasche73K searches a year

02 · Price

A sale here is worth €10.56.

Listings sell for €10.56 on average, from €6.66 to €21.35. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €10.56 that is €1K to €3K a year per listing.

Average price
€10.56under the $15 to $100 sweet spot
Price range
€6.66–€21.35
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

36% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 19.8% of listings are out of stock. The average listing ranks #92 within Babypflege. It carries 1,670 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
36%
Prime listings
90%
Out of stock, average day
19.8%
Average rank
#92in Babypflege
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
1,670per listing
Listings tracked
39

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Wärmflasche Ohne Bezug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

13 rising

Sellers

69

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

39%

Top 20: 81%

Open market

10%

  • Brand 171%
  • Brand 26%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (7 brands, 10%)

Demand

Wärmflasche Ohne Bezug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 9.1×

Search terms

Top Wärmflasche Ohne Bezug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fashy wärmflasche73K/yr
  • wärmflasche ohne bezug38K/yr
  • wärmflasche fashy50K/yr
  • fashy12K/yr
  • fashy wärmflasche mit bezug8K/yr
  • gummi wärmflasche11K/yr
  • wärmflasche gummi5K/yr
  • fashy wärmflasche 2l9K/yr
  • wärmflasche fashy mit bezug6K/yr

Reviews and returns

What reviews say buyers love and hate about Wärmflasche Ohne Bezug

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”
28%of negative reviews mention “Geruch”
1.2%of orders come back
“STINKT”
A buyer, on “Geruch”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Wärmflasche Ohne Bezug questions

Answered from the same tracked data.