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Thermoskanne Baby Unterwegs

Maybe

Products sell for $31.76 on average, inside the sweet spot. But buyers convert on only 2.1% of searches, so Thermoskanne Baby Unterwegs is a Maybe.

Flapen Score
57
57 / 100
Top 12% of 631 Baby niches · +10 vs the category median of 47
Market size
€111K/yr166K searches / yr
90-day growth
+7.8%search demand this quarter
Competition
38%top-5 click share · 29 brands · 71 sellers

Flapen Score

Thermoskanne Baby Unterwegs against its category

The dotted line is the Baby average. Past it, Thermoskanne Baby Unterwegs is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thermoskanne Baby Unterwegs market on Amazon at a glance

Shoppers on Amazon Germany searched for Thermoskanne Baby Unterwegs 166K times last year and spent an estimated €111K. The top 5 brands take 58% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €111K a year.

Searches, last 12 months
166K
Growth, 90 days vs prior 90
+7.8%
Conversion, latest week
2.1%
Market size, estimated
€111Ka year
Peak month
July1.5× the quietest month
Top search term
thermoskanne baby unterwegs57K searches a year

02 · Price

A sale here is worth €31.76.

Listings sell for €31.76 on average, from €4.42 to €121.89. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €31.76 that is €0 to €3K a year per listing.

Average price
€31.76inside the $15 to $100 sweet spot
Price range
€4.42–€121.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
2.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 18.2% of listings are out of stock. The average listing ranks #165 within Ernährung & Stillen. It carries 2,490 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
96%
Out of stock, average day
18.2%
Average rank
#165in Ernährung & Stillen
Average rating
4.08 starsAmazon Germany average 4.37 stars
Average reviews
2,490per listing
Listings tracked
46

04 · Newcomers

12 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
12Amazon's first-year sales bar
Average brand age
35 months

Products

Top Thermoskanne Baby Unterwegs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

29 rising

Sellers

71

Top-5 brand share

58%

Top 20: 93%

Top-5 click share

38%

Top 20: 75%

Open market

37%

  • Brand 119%
  • Brand 214%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

Thermoskanne Baby Unterwegs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '24SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Thermoskanne Baby Unterwegs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thermoskanne baby unterwegs57K/yr
  • thermoskanne baby33K/yr
  • thermosflasche baby30K/yr
  • baby thermosflasche19K/yr
  • thermosflasche baby unterwegs15K/yr
  • baby thermoskanne für unterwegs9K/yr
  • baby thermoskanne4K/yr

Reviews and returns

What reviews say buyers love and hate about Thermoskanne Baby Unterwegs

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Benutzerfreundlichkeit”
18%of negative reviews mention “Akkulaufzeit”
2.5%of orders come back
“Auch die Akkuleistung lässt bereits spürbar nach”
A buyer, on “Akkulaufzeit”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Thermoskanne Baby Unterwegs questions

Answered from the same tracked data.