Is Strohhalm Bürste profitable to sell on Amazon Germany?

Flapen scores Strohhalm Bürste 42 out of 100 on Amazon Germany, a Fail. Shoppers spend €101K a year across 14 tracked products. 0 of the 5 products launched in the last year cleared the first-year sales bar. Search demand grew +8.3% in the last 90 days.

How competitive is the Strohhalm Bürste niche on Amazon Germany?

11 brands and 15 sellers compete in Strohhalm Bürste on Amazon Germany. The top 5 Strohhalm Bürste products take 71% of clicks, and the top 5 brands take 79%.

What do buyers complain about in Strohhalm Bürste?

Strohhalm Bürste buyers on Amazon Germany complain most about Dicke, Preis-Leistungs-Verhältnis, and Reinigungsmodi. An estimated 0.3% of orders come back.

When does demand for Strohhalm Bürste peak?

Search demand for Strohhalm Bürste on Amazon Germany peaks in Jul–Aug, and the busiest month runs 1.8× the quietest.

What does it cost to enter the Strohhalm Bürste niche?

Strohhalm Bürste sells for €5.06 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.39 to €10.20. The average product has 1,241 reviews, the count a new listing must catch up to.

Strohhalm Bürste

Fail

Prices span $3.39–$10.20, mostly outside the sweet spot, so Strohhalm Bürste is a Fail.

Flapen Score: 42
42 / 100Ranks 449 of 631 Baby niches · −5 vs the category median of 47
Market size: €101K/yr135K searches / yr
90-day growth: +8.3%search demand this quarter
Competition: 71%top-5 click share · 11 brands · 15 sellers

Flapen Score

Strohhalm Bürste against its category

The dotted line is the Baby average. Past it, Strohhalm Bürste is stronger. Inside it, weaker.

42Fail

This niche Category average

See the method

Market

The Strohhalm Bürste market on Amazon at a glance

Shoppers on Amazon Germany searched for Strohhalm Bürste 135K times last year and spent an estimated €101K. The top 5 brands take 79% of clicks. Demand peaks in Jul–Aug. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 14.8% of those searches ended in a purchase.

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 14.8% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €101K a year.

Searches, last 12 months: 135K
Growth, 90 days vs prior 90: +8.3%
Conversion, latest week: 14.8%
Market size, estimated: €101Ka year
Peak month: July1.8× the quietest month
Top search term: strohhalm bürste75K searches a year

02 · Price

A sale here is worth €5.06.

Listings sell for €5.06 on average, from €3.39 to €10.20. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At €5.06 that is €4K to €5K a year per listing.

Average price: €5.06under the $15 to $100 sweet spot
Price range: €3.39–€10.20
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 20K–25K
Units per listing a year: 750–1,000
Revenue per listing a year: €4K–€5K
Returns: 0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #53 within Ernährung & Stillen. It carries 1,241 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 100%
Out of stock, average day: 12.8%
Average rank: #53in Ernährung & Stillen
Average rating: 4.61 starsAmazon Germany average 4.37 stars
Average reviews: 1,241per listing
Listings tracked: 14

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 5
Successful launches: 0Amazon's first-year sales bar
Average brand age: 23 months

Products

Top Strohhalm Bürste products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

13%

Brand 126%
Brand 219%
Brand 315%
Brand 410%
Brand 59%
Brand 68%
Open — no brand owns it (5 brands, 13%)

Demand

Strohhalm Bürste search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jul, Aug · busiest ÷ quietest = 1.8×

Search terms

Top Strohhalm Bürste search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

strohhalm bürste75K/yr +4.1%13.2% conv.
strohhalm reinigungsbürste18K/yr -9.3%13.7% conv.
strohhalmbürste6K/yr +49.5%13.2% conv.
trinkhalm bürste5K/yr +50.3%9.5% conv.
strohhalm reiniger5K/yr +52.9%12.2% conv.
reinigungsbürste strohhalm6K/yr -7.3%12.2% conv.
bürste für strohhalme5K/yr +4.8%12.2% conv.
straw cleaner3K/yr +20.7%10.3% conv.
bürste strohhalm5K/yr +21.1%13.9% conv.
strohhalm bürste lang3K/yr +46.9%8.1% conv.

Reviews and returns

What reviews say buyers love and hate about Strohhalm Bürste

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Einfache Reinigung”

15%of negative reviews mention “Dicke”

0.3%of orders come back

“Von ganz Dünn bis ganz Dick alles dabei”

A buyer, on “Dicke”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Strohhalm Bürste questions

Answered from the same tracked data.

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