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Sonnencreme Applikator Kind

brand-locked demand (top 5 brands take 100% of clicks) — Sonnencreme Applikator Kind doesn't clear our bar today.

Flapen Score

36
Skip it

Ranks 544 of 631 Baby niches · −11 vs the category median of 47

Market size 11Growth 49Conversion 70Competition 24Returns 99Price range 12Avg price 26Brand share 0Review moat 47Quality gap 25
This niche Category average · 631 niches

Is Sonnencreme Applikator Kind profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sonnencreme Applikator Kind is a €43K/yr Amazon Germany market (74K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 36/100.

Sonnencreme Applikator Kind: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +19.2% over the last 90 days and 6.4% of searches end in a purchase.

€43K

revenue / yr

Units sold / yr8K
Search volume / yr+19.2%74K
Conversion rate6.4%
Avg price€9.14

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 76
Top-5 product click share71%
Open market0%
Avg brand age80 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement53%
New entrants (1y)7· 7 succeeded
Avg rating4.6★
Avg reviews1,759

Top Sonnencreme Applikator Kind products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

€0€4K€9K€13K€17K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

76

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

0%

  • WELEDA95%
  • PaediProtect2%
  • Penaten2%
  • lavera1%
  • BIOTHERM1%

Sonnencreme Applikator Kind demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume74KCVR6.4%Products15Brands5Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews1,759Avg BSR#145
13K8KSpike '25Black Friday '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 11.5×

Top Sonnencreme Applikator Kind search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • weleda bodylotion40K/yr
  • weleda körperlotion10K/yr
  • baby lotion9K/yr
  • weleda lotion6K/yr
  • weleda body lotion4K/yr
  • bodylotion kinder4K/yr

What reviews say buyers love and hate about Sonnencreme Applikator Kind

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews
Geruch34%

Hat zitronenduft

Qualität insgesamt13%

Super Produkt

Weiches Gefühl10%

Sehr angenehme Creme

Feucht/Trocken7%

Beste Creme für trockene Haut im Winter

Saugfähigkeit7%

Bodylotion zieht schnell ein

What buyers complain about

69% of reviews
Geruch16%

Zitronen Duft

Haftung/Klebrigkeit11%

Fettig und klebrig

Preis-Leistungs-Verhältnis10%

teuer

Feucht/Trocken8%

hinterlässt klebrig trockenes Hautgefühl

Hartes Gefühl5%

Zu zäh, dickflüssig

Sonnencreme Applikator Kind return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch
56%
2Funktionalität insgesamt
7%
3Produktzustand
6%
4Feucht/Trocken
4%
5Qualität insgesamt
4%

Common Sonnencreme Applikator Kind questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sonnencreme Applikator Kind 36/100 on Amazon Germany — Skip it. The niche generates €43K/yr across 15 tracked products. 7 of 7 products launched in the last 360 days are still selling. Search demand moved +19.2% over the last 90 days.
Search demand for Sonnencreme Applikator Kind on Amazon Germany peaks in Apr–May–Jun–Jul, where the busiest month runs 11.5× the quietest.