Skip to content

Sommerschlafsack Baby

Maybe

Search demand grew +515.1% this quarter. But buyers convert on only 1.4% of searches, so Sommerschlafsack Baby is a Maybe.

Filters Trending
Flapen Score
60
60 / 100
Top 7% of 631 Baby niches · +13 vs the category median of 47
Market size
€135K/yr447K searches / yr
90-day growth
+515.1%search demand this quarter
Competition
42%top-5 click share · 15 brands · 21 sellers

Flapen Score

Sommerschlafsack Baby against its category

The dotted line is the Baby average. Past it, Sommerschlafsack Baby is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sommerschlafsack Baby market on Amazon at a glance

Shoppers on Amazon Germany searched for Sommerschlafsack Baby 447K times last year and spent an estimated €135K. The top 5 brands take 75% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 447K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +515.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €135K a year.

Searches, last 12 months
447K
Growth, 90 days vs prior 90
+515.1%
Conversion, latest week
1.4%
Market size, estimated
€135Ka year
Peak month
June41.8× the quietest month
Top search term
schlafsack 0 5 tog108K searches a year

02 · Price

A sale here is worth €21.46.

Listings sell for €21.46 on average, from €9.25 to €52.28. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €21.46 that is €2K to €5K a year per listing.

Average price
€21.46inside the $15 to $100 sweet spot
Price range
€9.25–€52.28
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€2K–€5K
Returns
2.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #35 within Baby- & Kleinkinderzimmer. It carries 649 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
92%
Out of stock, average day
7.1%
Average rank
#35in Baby- & Kleinkinderzimmer
Average rating
4.58 starsAmazon Germany average 4.37 stars
Average reviews
649per listing
Listings tracked
36

04 · Newcomers

5 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
49 months

Products

Top Sommerschlafsack Baby products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

21

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

42%

Top 20: 85%

Open market

19%

  • Brand 128%
  • Brand 216%
  • Brand 312%
  • Brand 410%
  • Brand 59%
  • Brand 66%

Demand

Sommerschlafsack Baby search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 41.8×

Search terms

Top Sommerschlafsack Baby search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schlafsack 0 5 tog108K/yr
  • sommerschlafsack baby76K/yr
  • musselin schlafsack baby32K/yr
  • sommer schlafsack baby25K/yr
  • 0 5 tog schlafsack18K/yr
  • schlafsack sommer baby21K/yr
  • musselin schlafsack18K/yr
  • schlafsack baby sommer24K/yr
  • sommerschlafsack baby 0 5 tog16K/yr
  • baby schlafsack 0 5 tog13K/yr

Reviews and returns

What reviews say buyers love and hate about Sommerschlafsack Baby

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Qualität insgesamt”
27%of negative reviews mention “Gesamtgröße”
2.1%of orders come back
“Leider fallen sie ziemlich klein aus”
A buyer, on “Gesamtgröße”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Sommerschlafsack Baby questions

Answered from the same tracked data.