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Schwimmwindel Baby

Maybe

An estimated 0.6% of orders come back. But the top 5 brands take 89% of clicks, so Schwimmwindel Baby is a Maybe.

Flapen Score
56
56 / 100
Top 15% of 631 Baby niches · +9 vs the category median of 47
Market size
€251K/yr459K searches / yr
90-day growth
+94.8%search demand this quarter
Competition
63%top-5 click share · 8 brands · 32 sellers

Flapen Score

Schwimmwindel Baby against its category

The dotted line is the Baby average. Past it, Schwimmwindel Baby is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schwimmwindel Baby market on Amazon at a glance

Shoppers on Amazon Germany searched for Schwimmwindel Baby 459K times last year and spent an estimated €251K. The top 5 brands take 89% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 459K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +94.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €251K a year.

Searches, last 12 months
459K
Growth, 90 days vs prior 90
+94.8%
Conversion, latest week
5.0%
Market size, estimated
€251Ka year
Peak month
June4.3× the quietest month
Top search term
schwimmwindel baby128K searches a year

02 · Price

A sale here is worth €10.96.

Listings sell for €10.96 on average, from €4.78 to €20.64. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At €10.96 that is €8K to €11K a year per listing.

Average price
€10.96under the $15 to $100 sweet spot
Price range
€4.78–€20.64
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
25K–30K
Units per listing a year
750–1,000
Revenue per listing a year
€8K–€11K
Returns
0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #4 within Wickeln. It carries 1,870 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#4in Wickeln
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
1,870per listing
Listings tracked
23

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Schwimmwindel Baby products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

32

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

63%

Top 20: 96%

Open market

7%

  • Brand 148%
  • Brand 219%
  • Brand 311%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (2 brands, 7%)

Demand

Schwimmwindel Baby search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KPrime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 4.3×

Search terms

Top Schwimmwindel Baby search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schwimmwindel baby128K/yr
  • schwimmwindeln64K/yr
  • schwimmwindeln wiederverwendbar47K/yr
  • schwimmwindel36K/yr
  • schwimmwindeln ab 15kg32K/yr
  • schwimmwindeln ab 12 kg23K/yr
  • schwimmwindeln baby23K/yr
  • schwimmwindel wiederverwendbar11K/yr
  • badehose baby18K/yr
  • pampers splashers9K/yr

Reviews and returns

What reviews say buyers love and hate about Schwimmwindel Baby

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”
44%of negative reviews mention “Gesamtgröße”
0.6%of orders come back
“Fällt deutlich zu klein aus”
A buyer, on “Gesamtgröße”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Schwimmwindel Baby questions

Answered from the same tracked data.