Pants 6

Shoppers searched for this 595K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.5M a year.

Searches, last 12 months

595K

Growth, 90 days vs prior 90

+2.4%

Conversion, latest week

12.4%

Market size, estimated

€2.5Ma year

Top search term

pampers 6266K searches a year

Listings sell for €33.96 on average, from €10.05 to €53.09. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At €33.96 that is €102K to €136K a year per listing.

Average price

€33.96inside the $15 to $100 sweet spot

Price range

€10.05–€53.09

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

50K–60K

Units per listing a year

3,000–4,000

Revenue per listing a year

€102K–€136K

Returns

0.1%of orders · Amazon Germany median 1.1%

87% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #12 within Wickeln. It carries 3,727 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

91%

Out of stock, average day

0.4%

Average rank

#12in Wickeln

Average rating

4.46 starsAmazon Germany average 4.37 stars

Average reviews

3,727per listing

Listings tracked

23

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

6Amazon's first-year sales bar

Average brand age

43 months