Nachtwindeln

Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €354K a year.

Searches, last 12 months

224K

Growth, 90 days vs prior 90

-16.2%

Conversion, latest week

6.6%

Market size, estimated

€354Ka year

Peak month

February6.6× the quietest month

Top search term

huggies46K searches a year

Listings sell for €23.85 on average, from €4.34 to €50.71. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €23.85 that is €6K to €12K a year per listing.

Average price

€23.85inside the $15 to $100 sweet spot

Price range

€4.34–€50.71

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

€6K–€12K

Returns

0.1%of orders · Amazon Germany median 1.1%

57% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #141 within Wickeln. It carries 1,028 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

93%

Out of stock, average day

3.4%

Average rank

#141in Wickeln

Average rating

4.37 starsAmazon Germany average 4.37 stars

Average reviews

1,028per listing

Listings tracked

44

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months