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Mondkissen

Fail

Shoppers spend an estimated $39K a year here, so Mondkissen is a Fail.

Flapen Score
43
43 / 100
Ranks 424 of 631 Baby niches · −4 vs the category median of 47
Market size
€39K/yr139K searches / yr
90-day growth
-19.5%search demand this quarter
Competition
47%top-5 click share · 14 brands · 26 sellers

Flapen Score

Mondkissen against its category

The dotted line is the Baby average. Past it, Mondkissen is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mondkissen market on Amazon at a glance

Shoppers on Amazon Germany searched for Mondkissen 139K times last year and spent an estimated €39K. The top 5 brands take 86% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €39K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
-19.5%
Conversion, latest week
1.2%
Market size, estimated
€39Ka year
Top search term
mondkissen18K searches a year

02 · Price

A sale here is worth €24.19.

Listings sell for €24.19 on average, from €9.26 to €38.91. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €24.19 that is €0 to €2K a year per listing.

Average price
€24.19inside the $15 to $100 sweet spot
Price range
€9.26–€38.91
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #115 within Ernährung & Stillen. It carries 4,154 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
57%
Out of stock, average day
0.0%
Average rank
#115in Ernährung & Stillen
Average rating
4.37 starsAmazon Germany average 4.37 stars
Average reviews
4,154per listing
Listings tracked
35

04 · Newcomers

3 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
39 months

Products

Top Mondkissen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

26

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

47%

Top 20: 87%

Open market

11%

  • Brand 162%
  • Brand 211%
  • Brand 36%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (8 brands, 11%)

Demand

Mondkissen search demand

Weekly searches over the year. Pick a range.

3K2KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26

Search terms

Top Mondkissen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mondkissen18K/yr
  • stillkissen mond28K/yr
  • theraline plüschmond21K/yr
  • stillmond16K/yr
  • stillkissen halbmond10K/yr
  • halbmondkissen11K/yr
  • mond kissen8K/yr
  • theraline mond5K/yr
  • halbmond kissen4K/yr
  • theraline stillkissen mond4K/yr

Reviews and returns

What reviews say buyers love and hate about Mondkissen

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Komfort insgesamt”
15%of negative reviews mention “Qualität insgesamt”
1.3%of orders come back
“ist ok. nicht die beste Qualität”
A buyer, on “Qualität insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mondkissen questions

Answered from the same tracked data.