Skip to content

Matratze 70x140

soft demand (-8.7% this quarter) — Matratze 70x140 doesn't clear our bar today.

Flapen Score

46
Skip it

Ranks 345 of 631 Baby niches · −1 vs the category median of 47

Market size 57Growth 21Conversion 45Competition 29Returns 82Price range 80Avg price 95Brand share 40Review moat 25Quality gap 28
This niche Category average · 631 niches

Is Matratze 70x140 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Matratze 70x140 is a €440K/yr Amazon Germany market (278K searches/yr). The top 5 brands hold 81% of demand. Verdict: Skip it — 46/100.

Matratze 70x140: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -8.7% over the last 90 days and 3.6% of searches end in a purchase.

€440K

revenue / yr

Units sold / yr13K
Search volume / yr-8.7%278K
Conversion rate3.6%
Avg price€44.31

Who owns the niche?

The top 5 brands hold 81% of demand, so 19% of the market is open.

19%

open market share

Brands · sellers11 · 13
Top-5 product click share68%
Open market19%
Avg brand age72 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement93%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews4,237

Top Matratze 70x140 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

€0€44K€88K€132K€176K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

13

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

15%

  • Traumnacht41%
  • Sun Garden15%
  • BedStory11%
  • Betten-ABC9%
  • LILENO HOME5%
  • Sweety Fox4%
  • Open — no brand owns it (5 brands, 15%)

Matratze 70x140 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume278KCVR3.6%Products15Brands11Top 5 Brands81%OOS Rate1.2%Rating4.6★Reviews4,237Avg BSR#16
10K6KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Matratze 70x140 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • matratze 70x14090K/yr
  • kindermatratze 70x14035K/yr
  • baby matratze 70x14031K/yr
  • babymatratze 70 x 14027K/yr
  • babybett matratze 70x14017K/yr
  • matratze 140x7013K/yr
  • matratze babybett 70x14011K/yr
  • matratze kinderbett 70x14010K/yr
  • kinderbett matratze 70 x 1409K/yr
  • kinderbettmatratze 70x1408K/yr

What reviews say buyers love and hate about Matratze 70x140

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews
Qualität insgesamt27%

Super Matratze, gute Qualität

Gesamtgröße18%

Diese passt

Schaum12%

Super Matratze

beworben Vs Tatsächliches Produkt10%

Ware wie erwartet

Preis-Leistungs-Verhältnis8%

Preis Leistung definitiv empfehlenswert

What buyers complain about

86% of reviews
Geruch34%

Stinkt stark chemisch

beworben Vs Tatsächliches Produkt12%

Deutlich abweichend von Beschreibung und Produktbildern

Hartes Gefühl9%

Sehr harte Matratze

Gesamtgröße8%

leider vor lauter schnell schnell die falsche Größe bestellt

Weiches Gefühl6%

Ich persönlich finde sie zu weich

Matratze 70x140 return rate & reasons

Why buyers send it back, as a share of all return requests.

1.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
50%
2Geruch
11%
3Qualität insgesamt
7%
4Dünn
6%
5Hartes Gefühl
5%

Common Matratze 70x140 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Matratze 70x140 46/100 on Amazon Germany — Skip it. The niche generates €440K/yr across 15 tracked products. Search demand moved -8.7% over the last 90 days.
Search demand for Matratze 70x140 on Amazon Germany is steady year-round — the busiest month runs 1.5× the quietest.