Is Matratze 70x140 profitable to sell on Amazon Germany?

Flapen scores Matratze 70x140 46 out of 100 on Amazon Germany, a Fail. Shoppers spend €440K a year across 15 tracked products. Search demand grew -8.7% in the last 90 days.

How competitive is the Matratze 70x140 niche on Amazon Germany?

11 brands and 13 sellers compete in Matratze 70x140 on Amazon Germany. The top 5 Matratze 70x140 products take 68% of clicks, and the top 5 brands take 81%.

What do buyers complain about in Matratze 70x140?

Matratze 70x140 buyers on Amazon Germany complain most about Geruch, beworben Vs Tatsächliches Produkt, and Hartes Gefühl. An estimated 1.6% of orders come back.

When does demand for Matratze 70x140 peak?

Search demand for Matratze 70x140 on Amazon Germany is steady all year. The busiest month runs 1.5× the quietest.

What does it cost to enter the Matratze 70x140 niche?

Matratze 70x140 sells for €44.31 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €6.56 to €110.53. The average product has 4,237 reviews, the count a new listing must catch up to.

Matratze 70x140

Fail

Demand is soft, at -8.7% this quarter, so Matratze 70x140 is a Fail.

Flapen Score: 46
46 / 100Ranks 345 of 631 Baby niches · −1 vs the category median of 47
Market size: €440K/yr278K searches / yr
90-day growth: -8.7%search demand this quarter
Competition: 68%top-5 click share · 11 brands · 13 sellers

Flapen Score

Matratze 70x140 against its category

The dotted line is the Baby average. Past it, Matratze 70x140 is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Matratze 70x140 market on Amazon at a glance

Shoppers on Amazon Germany searched for Matratze 70x140 278K times last year and spent an estimated €440K. The top 5 brands take 81% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 278K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €440K a year.

Searches, last 12 months: 278K
Growth, 90 days vs prior 90: -8.7%
Conversion, latest week: 3.6%
Market size, estimated: €440Ka year
Peak month: July1.5× the quietest month
Top search term: matratze 70x14090K searches a year

02 · Price

A sale here is worth €44.31.

Listings sell for €44.31 on average, from €6.56 to €110.53. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At €44.31 that is €33K to €44K a year per listing.

Average price: €44.31inside the $15 to $100 sweet spot
Price range: €6.56–€110.53
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 750–1,000
Revenue per listing a year: €33K–€44K
Returns: 1.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #16 within Baby- & Kleinkinderzimmer. It carries 4,237 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 67%
Out of stock, average day: 1.2%
Average rank: #16in Baby- & Kleinkinderzimmer
Average rating: 4.58 starsAmazon Germany average 4.37 stars
Average reviews: 4,237per listing
Listings tracked: 15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 72 months

Products

Top Matratze 70x140 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

15%

Brand 141%
Brand 215%
Brand 311%
Brand 49%
Brand 55%
Brand 64%
Open — no brand owns it (5 brands, 15%)

Demand

Matratze 70x140 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Matratze 70x140 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

matratze 70x14090K/yr -7.8%2.8% conv.
kindermatratze 70x14035K/yr -11.1%2.7% conv.
baby matratze 70x14031K/yr -7.0%2.8% conv.
babymatratze 70 x 14027K/yr -2.5%2.6% conv.
babybett matratze 70x14017K/yr -3.8%2.6% conv.
matratze 140x7013K/yr -9.8%3.2% conv.
matratze babybett 70x14011K/yr -6.9%2.9% conv.
matratze kinderbett 70x14010K/yr -5.7%3.0% conv.
kinderbett matratze 70 x 1409K/yr +4.9%3.4% conv.
kinderbettmatratze 70x1408K/yr -4.1%3.2% conv.

Reviews and returns

What reviews say buyers love and hate about Matratze 70x140

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”

34%of negative reviews mention “Geruch”

1.6%of orders come back

“Stinkt stark chemisch”

A buyer, on “Geruch”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

All Baby niches

Best Flapen score

The highest-scoring niches we track right now, across every category.

All tracked niches

Ameisenköder

€2.3M/yr+499.6%

Wasserpistole

€2.2M/yr+734.9%

Pool Thermometer

€839K/yr>1,000%

Maulwurf Vertreiber

€2.0M/yr+17.4%

Gartenschlauch

€2.6M/yr+304.9%

FAQ

Common Matratze 70x140 questions

Answered from the same tracked data.

Categories