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leichtkämmspray kinder

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.

Market size 18Growth 50Conversion 91Competition 60Returns 100Price range 49Avg price 30Brand share 8Review moat 27Quality gap 55

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great10.9%

search→purchase rate — share of searches ending in a sale

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Good+20.2%

90-day search growth — must beat 0% to launch

Price range

Okay€3.35–€26.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay€9.59

avg listing price — sweet spot $15–$100

Review moat

Okay3,803.76

avg incumbent reviews — the moat a new listing must climb

Market size

Bad€70K

€70K/yr · 67K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, leichtkämmspray kinder is a €70K/yr Amazon Germany market (67K searches/yr). The top 5 brands hold 97% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

leichtkämmspray kinder market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
€58K–€77K
units × avg price
Conversion rate
10.9%
Avg BSR
#112
Page quality
0%
Prime
100%
Sponsored
52%
Out of stock
0.0%
Avg brand age
49 months
Avg seller age
175 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

110

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

49%

Top 20: 95%

Open market

2%

  • CANTU67%
  • REVLON PROFESSIONAL24%
  • Urtekram3%
  • boep2%
  • Naïf2%
  • Jean & Len1%
  • Open — no brand owns it (2 brands, 2%)

Demand

Weekly Amazon search volume, last 39 weeks — +20.2% search growth over the last 90 days.
2K1KSpike '25Black Friday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Top leichtkämmspray kinder search terms

  • cantu kids31K/yr
  • leichtkämmspray kinder12K/yr
  • revlon kids8K/yr
  • kinder locken pflege6K/yr
  • revlon equave kids3K/yr
  • kämmspray kinder4K/yr
  • haarspray kinder3K/yr
All search terms

Top leichtkämmspray kinder products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€4K10%€7K15%€11K20%€14K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about leichtkämmspray kinder

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch35%

“Wunderbarer Duft”

Qualität insgesamt15%

“Super Produkt:)”

Eignung für lockiges Haar10%

“Super Lockenpflege”

Weiches Gefühl6%

“Außerdem richt es angenehm fruchtig aber nicht zu aufdringlich”

Haarstyling5%

“Toll für Wellen/Locken”

Benutzerfreundlichkeit5%

“Sehr praktisch für Kinder”

beworben Vs Tatsächliches Produkt4%

“Erfüllt was es soll”

Eignung Gewelltes Haar3%

“Und es lässt sich danach gut durchkämmen”

Effizienz2%

“funktioniert es super”

Feucht/Trocken1%

“Spendet Feuchtigkeit und erleichtert das Durchkämmen”

What buyers complain about

Geruch27%

“Riecht unangenehm”

Feucht/Trocken7%

“Naja so Feuchtigkeitsspendent finde ich das Shampoo jetzt nicht”

Haarverwandt7%

“Die Haare waren am nächsten Tag total strohig”

Preis-Leistungs-Verhältnis7%

“Schade bei dem Preis”

Funktionalität insgesamt6%

“Wirkungslos”

Allergien4%

“Juckreiz Kopfhaut”

Eignung für langes Haar3%

“Drei Sterne, weil es nicht gleichmässig sprüht unabhängig vom vorherigen schütteln / bei meinem Kind mit hüftlangem Haar verklebt es teilweise die Haare so, dass wenn ich die Haare gekämmt habe”

Benutzerfreundlichkeit3%

“was das Verteilen im Haar schwer macht.”

Eignung Gewelltes Haar3%

“Für dickes welliges Haar leider nicht geeignet”

Auslaufsicher2%

“Drei aus drei Flaschen sind ausgelaufen”

Top return reasons

Geruch34%
Auslaufsicher28%
beworben Vs Tatsächliches Produkt14%
Preis-Leistungs-Verhältnis4%
Eignung für kurzes Haar4%
Feucht/Trocken4%
Qualität insgesamt4%
Einfache Reinigung4%
Funktionalität insgesamt2%
Produktzustand2%

Common questions

Is leichtkämmspray kinder profitable to sell on Amazon Germany?
The niche generates €70K/yr across 25 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +20.2%. Flapen's verdict: Worth a look (50/100).
How competitive is the leichtkämmspray kinder niche?
8 brands and 110 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in leichtkämmspray kinder?
Top complaints mined from reviews: Geruch, Feucht/Trocken, Haarverwandt. The return rate is 0.1%.
What does it cost to enter the leichtkämmspray kinder niche?
Listings span €3.35–€26.15; the average listing price is €9.59 (sweet spot $15–$100). The average incumbent carries 3,804 reviews — the moat a new listing must climb.