Skip to content

Kinderbettwäsche 100x135

Maybe

The top 5 brands take only 53% of clicks. But demand is soft, at -24.1% this quarter, so Kinderbettwäsche 100x135 is a Maybe.

Flapen Score
54
54 / 100
Top 21% of 631 Baby niches · +7 vs the category median of 47
Market size
€365K/yr1.4M searches / yr
90-day growth
-24.1%search demand this quarter
Competition
38%top-5 click share · 32 brands · 71 sellers

Flapen Score

Kinderbettwäsche 100x135 against its category

The dotted line is the Baby average. Past it, Kinderbettwäsche 100x135 is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kinderbettwäsche 100x135 market on Amazon at a glance

Shoppers on Amazon Germany searched for Kinderbettwäsche 100x135 1.4M times last year and spent an estimated €365K. The top 5 brands take 53% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €365K a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-24.1%
Conversion, latest week
1.5%
Market size, estimated
€365Ka year
Peak month
November2.1× the quietest month
Top search term
kinderbettwäsche 100x135317K searches a year

02 · Price

A sale here is worth €17.99.

Listings sell for €17.99 on average, from €11.57 to €29.84. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At €17.99 that is €4K to €9K a year per listing.

Average price
€17.99inside the $15 to $100 sweet spot
Price range
€11.57–€29.84
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
25K–30K
Units per listing a year
250–500
Revenue per listing a year
€4K–€9K
Returns
1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #54 within Baby- & Kleinkinderzimmer. It carries 1,306 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
93%
Out of stock, average day
6.3%
Average rank
#54in Baby- & Kleinkinderzimmer
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
1,306per listing
Listings tracked
59

04 · Newcomers

2 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
2Amazon's first-year sales bar
Average brand age
49 months

Products

Top Kinderbettwäsche 100x135 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

71

Top-5 brand share

53%

Top 20: 92%

Top-5 click share

38%

Top 20: 71%

Open market

41%

  • Brand 117%
  • Brand 211%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

Kinderbettwäsche 100x135 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.1×

Search terms

Top Kinderbettwäsche 100x135 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kinderbettwäsche 100x135317K/yr
  • baby bettwäsche131K/yr
  • bettwäsche 100x135139K/yr
  • bettwäsche kinder139K/yr
  • kinder bettwäsche98K/yr
  • bettwäsche kinder 100 x 13590K/yr
  • kinder bettwäsche 100x13589K/yr
  • kinderbettwäsche52K/yr
  • baby bettwäsche 100 x 13553K/yr
  • bettwäsche baby35K/yr

Reviews and returns

What reviews say buyers love and hate about Kinderbettwäsche 100x135

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
15%of negative reviews mention “Qualität insgesamt”
1.8%of orders come back
“Sehr schlechte Qualität”
A buyer, on “Qualität insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Kinderbettwäsche 100x135 questions

Answered from the same tracked data.