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Keilkissen Baby

Fail

Shoppers spend an estimated $63K a year here, so Keilkissen Baby is a Fail.

Flapen Score
44
44 / 100
Ranks 402 of 631 Baby niches · −3 vs the category median of 47
Market size
€63K/yr109K searches / yr
90-day growth
-16.2%search demand this quarter
Competition
60%top-5 click share · 18 brands · 41 sellers

Flapen Score

Keilkissen Baby against its category

The dotted line is the Baby average. Past it, Keilkissen Baby is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Keilkissen Baby market on Amazon at a glance

Shoppers on Amazon Germany searched for Keilkissen Baby 109K times last year and spent an estimated €63K. The top 5 brands take 62% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €63K a year.

Searches, last 12 months
109K
Growth, 90 days vs prior 90
-16.2%
Conversion, latest week
1.8%
Market size, estimated
€63Ka year
Peak month
October1.4× the quietest month
Top search term
keilkissen baby47K searches a year

02 · Price

A sale here is worth €32.18.

Listings sell for €32.18 on average, from €11.55 to €142.16. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At €32.18 that is €3K to €8K a year per listing.

Average price
€32.18inside the $15 to $100 sweet spot
Price range
€11.55–€142.16
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
€3K–€8K
Returns
2.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #113 within Baby- & Kleinkinderzimmer. It carries 3,253 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
82%
Out of stock, average day
10.6%
Average rank
#113in Baby- & Kleinkinderzimmer
Average rating
4.13 starsAmazon Germany average 4.37 stars
Average reviews
3,253per listing
Listings tracked
22

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Keilkissen Baby products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 rising

Sellers

41

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

28%

  • Brand 117%
  • Brand 213%
  • Brand 311%
  • Brand 411%
  • Brand 510%
  • Brand 610%

Demand

Keilkissen Baby search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Keilkissen Baby search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • keilkissen baby47K/yr
  • reflux kissen baby23K/yr
  • anti reflux kissen baby16K/yr
  • baby keilkissen9K/yr
  • anti reflux baby4K/yr
  • keilkissen baby anti reflux6K/yr
  • keilkissen kinderwagen4K/yr

Reviews and returns

What reviews say buyers love and hate about Keilkissen Baby

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”
15%of negative reviews mention “Hartes Gefühl”
2.7%of orders come back
“Sehr hart und extrem rutschig”
A buyer, on “Hartes Gefühl”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Keilkissen Baby questions

Answered from the same tracked data.