Kapten and Son Tasche

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €222K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-4.9%

Conversion, latest week

0.3%

Market size, estimated

€222Ka year

Top search term

kapten and son rucksack511K searches a year

Listings sell for €59.68 on average, from €20.09 to €115.26. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €59.68 that is €0 to €6K a year per listing.

Average price

€59.68inside the $15 to $100 sweet spot

Price range

€20.09–€115.26

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

€0–€6K

Returns

7.1%of orders · Amazon Germany median 1.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #121 within Wickeln. It carries 312 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

8.4%

Average rank

#121in Wickeln

Average rating

4.46 starsAmazon Germany average 4.37 stars

Average reviews

312per listing

Listings tracked

59

18 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

13Amazon's first-year sales bar

Average brand age

38 months