Is Izybaby Flaschenwärmer profitable to sell on Amazon Germany?

Flapen scores Izybaby Flaschenwärmer 57 out of 100 on Amazon Germany, a Maybe. Shoppers spend €871K a year across 30 tracked products. 19 of the 23 products launched in the last year cleared the first-year sales bar. Search demand grew +17.3% in the last 90 days.

How competitive is the Izybaby Flaschenwärmer niche on Amazon Germany?

4 brands and 10 sellers compete in Izybaby Flaschenwärmer on Amazon Germany. The top 5 Izybaby Flaschenwärmer products take 45% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Izybaby Flaschenwärmer?

Izybaby Flaschenwärmer buyers on Amazon Germany complain most about Akkulaufzeit, Haltbarkeit, and Preis-Leistungs-Verhältnis. An estimated 1.3% of orders come back.

When does demand for Izybaby Flaschenwärmer peak?

Search demand for Izybaby Flaschenwärmer on Amazon Germany peaks in May–Jun–Nov, and the busiest month runs 4.7× the quietest.

What does it cost to enter the Izybaby Flaschenwärmer niche?

Izybaby Flaschenwärmer sells for €63.20 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €15.00 to €261.18. The average product has 522 reviews, the count a new listing must catch up to.

Izybaby Flaschenwärmer

Maybe

An estimated 1.3% of orders come back. But the top 5 brands take 100% of clicks, so Izybaby Flaschenwärmer is a Maybe.

Filters High Price Out of Stock

Flapen Score: 57
57 / 100Top 12% of 631 Baby niches · +10 vs the category median of 47
Market size: €871K/yr745K searches / yr
90-day growth: +17.3%search demand this quarter
Competition: 45%top-5 click share · 4 brands · 10 sellers

Flapen Score

Izybaby Flaschenwärmer against its category

The dotted line is the Baby average. Past it, Izybaby Flaschenwärmer is stronger. Inside it, weaker.

57Maybe

This niche Category average

See the method

Market

The Izybaby Flaschenwärmer market on Amazon at a glance

Shoppers on Amazon Germany searched for Izybaby Flaschenwärmer 745K times last year and spent an estimated €871K. All 4 brands take every click. Demand peaks in May–Jun–Nov. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 745K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €871K a year.

Searches, last 12 months: 745K
Growth, 90 days vs prior 90: +17.3%
Conversion, latest week: 1.8%
Market size, estimated: €871Ka year
Peak month: June4.7× the quietest month
Top search term: momcozy521K searches a year

02 · Price

A sale here is worth €63.20.

Listings sell for €63.20 on average, from €15.00 to €261.18. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €63.20 that is €6K to €16K a year per listing.

Average price: €63.20inside the $15 to $100 sweet spot
Price range: €15.00–€261.18
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 100–250
Revenue per listing a year: €6K–€16K
Returns: 1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 22.5% of listings are out of stock. The average listing ranks #15 within Baby- & Kleinkinderzimmer. It carries 522 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 97%
Out of stock, average day: 22.5%
Average rank: #15in Baby- & Kleinkinderzimmer
Average rating: 4.25 starsAmazon Germany average 4.37 stars
Average reviews: 522per listing
Listings tracked: 30

04 · Newcomers

19 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 23
Successful launches: 19Amazon's first-year sales bar
Average brand age: 31 months

Products

Top Izybaby Flaschenwärmer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

45%

Top 20: 88%

Open market

Brand 194%
Brand 23%
Brand 31%
Brand 41%
Open — no brand owns it (0%)

Demand

Izybaby Flaschenwärmer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May, Jun, Nov · busiest ÷ quietest = 4.7×

Search terms

Top Izybaby Flaschenwärmer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

momcozy521K/yr +7.7%0.9% conv.
momcozy flaschenwärmer114K/yr +21.3%4.2% conv.
comfyer23K/yr >1,000%0.0% conv.
mom cozy21K/yr +17.0%0.8% conv.
wasserwärmer baby unterwegs12K/yr +6.7%1.1% conv.
bebelux flaschenwärmer14K/yr -36.6%0.7% conv.
machild fläschchenwärmer9K/yr +9.4%1.0% conv.
momcozy bottle warmer5K/yr +7.8%2.5% conv.
flaschenwärmer momcozy5K/yr +24.8%3.4% conv.
bebelux5K/yr -24.5%0.2% conv.

Reviews and returns

What reviews say buyers love and hate about Izybaby Flaschenwärmer

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Benutzerfreundlichkeit”

14%of negative reviews mention “Akkulaufzeit”

1.3%of orders come back

“Akku defekt”

A buyer, on “Akkulaufzeit”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Izybaby Flaschenwärmer questions

Answered from the same tracked data.

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