Erfrischungstücher
MaybeAn estimated 0.2% of orders come back. But shoppers spend an estimated $34K a year here, so Erfrischungstücher is a Maybe.
- Flapen Score
- 62 / 100Top 5% of 631 Baby niches · +15 vs the category median of 4762
- Market size
- €34K/yr83K searches / yr
- 90-day growth
- +169.1%search demand this quarter
- Competition
- 49%top-5 click share · 21 brands · 54 sellers
Flapen Score
Erfrischungstücher against its category
The dotted line is the Baby average. Past it, Erfrischungstücher is stronger. Inside it, weaker.
Market
The Erfrischungstücher market on Amazon at a glance
Shoppers on Amazon Germany searched for Erfrischungstücher 83K times last year and spent an estimated €34K. The top 5 brands take 60% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +169.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €34K a year.
- Searches, last 12 months
- 83K
- Growth, 90 days vs prior 90
- +169.1%
- Conversion, latest week
- 3.5%
- Market size, estimated
- €34Ka year
- Peak month
- June4.8× the quietest month
- Top search term
- erfrischungstücher40K searches a year
02 · Price
A sale here is worth €11.75.
Listings sell for €11.75 on average, from €1.58 to €31.90. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €11.75 that is €1K to €3K a year per listing.
- Average price
- €11.75under the $15 to $100 sweet spot
- Price range
- €1.58–€31.90
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €1K–€3K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
72% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #163 within Babypflege. It carries 422 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 72%
- Out of stock, average day
- 9.2%
- Average rank
- #163in Babypflege
- Average rating
- 4.35 starsAmazon Germany average 4.37 stars
- Average reviews
- 422per listing
- Listings tracked
- 29
04 · Newcomers
0 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 14
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Erfrischungstücher products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
54
Top-5 brand share
60%
Top 20: 99%
Top-5 click share
49%
Top 20: 90%
Open market
35%
- Brand 124%
- Brand 215%
- Brand 39%
- Brand 47%
- Brand 55%
- Brand 65%
Demand
Erfrischungstücher search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.8×
Search terms
Top Erfrischungstücher search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- erfrischungstücher40K/yr
- erfrischungstücher einzeln verpackt28K/yr
- feuchttücher einzeln verpackt16K/yr
Reviews and returns
What reviews say buyers love and hate about Erfrischungstücher
We read the reviews and the return reasons for every product selling here.
“Stinken”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Erfrischungstücher questions
Answered from the same tracked data.