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Elsa Bettwäsche 135x200

soft demand (-33.1% this quarter) — Elsa Bettwäsche 135x200 doesn't clear our bar today.

Flapen Score

44
Skip it

Ranks 402 of 631 Baby niches · −3 vs the category median of 47

Market size 22Growth 8Conversion 35Competition 66Returns 69Price range 91Avg price 95Brand share 22Review moat 82Quality gap 35
This niche Category average · 631 niches

Is Elsa Bettwäsche 135x200 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Elsa Bettwäsche 135x200 is a €88K/yr Amazon Germany market (121K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.

Elsa Bettwäsche 135x200: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -33.1% over the last 90 days and 2.8% of searches end in a purchase.

€88K

revenue / yr

Units sold / yr4K
Search volume / yr-33.1%121K
Conversion rate2.8%
Avg price€25.99

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers9 · 41
Top-5 product click share46%
Open market9%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement68%
New entrants (1y)6· 1 succeeded
Avg rating4.5★
Avg reviews356

Top Elsa Bettwäsche 135x200 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

€0€3K€5K€8K€11K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

41

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

46%

Top 20: 94%

Open market

4%

  • Jerry Fabrics39%
  • MTOnlinehandel16%
  • Familando14%
  • Wild South Shop13%
  • Disney9%
  • BrandMac5%
  • Open — no brand owns it (3 brands, 4%)

Elsa Bettwäsche 135x200 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume121KCVR2.8%Products25Brands9Top 5 Brands91%OOS Rate2.0%Rating4.5★Reviews356Avg BSR#168
9K7KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.4×

Top Elsa Bettwäsche 135x200 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • elsa bettwäsche 135x20031K/yr
  • frozen bettwäsche 135x20013K/yr
  • elsa bettwäsche12K/yr
  • anna und elsa bettwäsche 135x20011K/yr
  • eiskönigin bettwäsche 135x2008K/yr
  • eiskönigin bettwäsche12K/yr
  • bettwäsche elsa7K/yr
  • frozen bettwäsche6K/yr
  • anna und elsa bettwäsche5K/yr
  • bettwäsche eiskönigin 135x2005K/yr

What reviews say buyers love and hate about Elsa Bettwäsche 135x200

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews
Qualität insgesamt41%

Super Qualität

Polster-/Stoffqualität8%

Sehr schönes Bettbezug

beworben Vs Tatsächliches Produkt7%

Die Bilder sind wie auf dem Fotos

Farbe7%

Sehr hübsch

Waschechtheit5%

Waschmaschine & Trockner meistern sie gut – bleibt weich und formstabil

What buyers complain about

77% of reviews
Hartes Gefühl15%

Der Stoff ist etwas grob

Materialqualität12%

Nach dem ersten Waschgang weisen sich Flecken am Material

Kissen12%

Druck vom Kissen schlecht

Druckqualität8%

Schlechte Qualität- zu dünn u schlechter Aufdruck

Geruch8%

es stinkt

Elsa Bettwäsche 135x200 return rate & reasons

Why buyers send it back, as a share of all return requests.

2.3%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
65%
2Materialqualität
8%
3Qualität insgesamt
5%
4Druckqualität
4%
5Nähen/Finish/Polieren
3%

Common Elsa Bettwäsche 135x200 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Elsa Bettwäsche 135x200 44/100 on Amazon Germany — Skip it. The niche generates €88K/yr across 25 tracked products. 1 of 6 products launched in the last 360 days are still selling. Search demand moved -33.1% over the last 90 days.
Search demand for Elsa Bettwäsche 135x200 on Amazon Germany peaks in Nov–Dec, where the busiest month runs 4.4× the quietest.