Babydecke
FailBuyers convert on only 1.2% of searches, so Babydecke is a Fail.
- Flapen Score
- 47 / 100Ranks 310 of 631 Baby niches · on the category median47
- Market size
- €184K/yr949K searches / yr
- 90-day growth
- -15.4%search demand this quarter
- Competition
- 47%top-5 click share · 21 brands · 35 sellers
Flapen Score
Babydecke against its category
The dotted line is the Baby average. Past it, Babydecke is stronger. Inside it, weaker.
Market
The Babydecke market on Amazon at a glance
Shoppers on Amazon Germany searched for Babydecke 949K times last year and spent an estimated €184K. The top 5 brands take 65% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 949K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €184K a year.
- Searches, last 12 months
- 949K
- Growth, 90 days vs prior 90
- -15.4%
- Conversion, latest week
- 1.2%
- Market size, estimated
- €184Ka year
- Peak month
- November1.6× the quietest month
- Top search term
- babydecke329K searches a year
02 · Price
A sale here is worth €16.75.
Listings sell for €16.75 on average, from €7.70 to €29.84. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €16.75 that is €4K to €8K a year per listing.
- Average price
- €16.75inside the $15 to $100 sweet spot
- Price range
- €7.70–€29.84
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €4K–€8K
- Returns
- 1.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #44 within Baby- & Kleinkinderzimmer. It carries 3,108 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 97%
- Out of stock, average day
- 2.9%
- Average rank
- #44in Baby- & Kleinkinderzimmer
- Average rating
- 4.55 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,108per listing
- Listings tracked
- 35
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Babydecke products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Little Dedi Baby Weiche Strickdecke Weich & Atmungsaktiv Oeko-Tex Zertifiziert Leicht & Kuschelig Perfekt für Neugeborene Kleinkinder Kinderbett Kinderwagen & Babyzimmer (Beige Alina)
- Price
- €14.21
- Rating
- 4.5/5
- Reviews
- 372
- Age
- 1y ago

CREVENT Kleine Flauschige warme Baby-Überwurfdecke für Jungen Kleinkinder Kinderbett Kinderwagen 75 cm x 100 cm graue Wolke
- Price
- €9.43
- Rating
- 4.6/5
- Reviews
- 8,899
- Age
- 6y ago

Bearmoss Babydecke Baumwolle Baby Decken Neugeborenen Weiche Krabbeldecke für Kinder Musselin Schlafdecken für Kleinkinder Mädchen Junge 75x100cm(WeißerMond)
- Price
- €11.24
- Rating
- 4.6/5
- Reviews
- 504
- Age
- 2y ago

Livella Babydecke aus 100% Bio-Baumwolle Premium Strickdecke samt weich und atmungsaktiv Ideal für zarte Babyhaut Oeko-TEX Standard 100 und GOTS Zertifiziert (Creme)
- Price
- €29.47
- Rating
- 4.7/5
- Reviews
- 1,032
- Age
- 4y ago

Fehn Kuscheldecke Schaf - Kuschelige Schmusedecke als Babydecke - Schmusetuch & Krabbeldecke für Kinderwagen und Babyschale - optimales Schnuffeltuch und Erstlingsdecke - Für Babys ab 0+ Monaten
- Price
- €12.71
- Rating
- 4.8/5
- Reviews
- 2,535
- Age
- 17y ago
Trending
estimated 90-day click momentum
Marks & Spencer Weiche Gestrickte Babydecke mit Sternenmuster Kuschelige Neugeborenendecke aus Strick Farbe Ivory Einheitsgröße
- Price
- €14.88
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 8mo ago

KeaBabies 3-Pack Bio Swaddle Schlafsack Baby - Pucksack Baby 0-3 Monate für Neugeborene Weich und Gemütlich Pucktuch Säuglinge fur Mädchen Jungen Babyschlafsack Neugeborene Atmungsaktiv (Nordic)
- Price
- €25.21
- Rating
- 4.2/5
- Reviews
- 8,560
- Age
- 5y ago

Musselin Decke Babydecke Baumwolle 100 x 150 cm - Musselindecke Kuscheldecke Baby Musselintücher Kinderdecke dünne Babydecken Pucktuch Muslin Blanket für Kinder Oeko-Tex-Zertifikat Hellbeige
- Price
- €12.36
- Rating
- 3.6/5
- Reviews
- 158
- Age
- 8mo ago

Merle Toys Premium Babydecke Baumwolle 100% Bio - GOTS & Oeko-TEX Zertifizierte Strickdecke Baby Decke Neugeborenen Kuscheldecke Baby Blanket Newborn Cotton Babydecke Bio Baumwolle Grün
- Price
- €24.96
- Rating
- 4.4/5
- Reviews
- 146
- Age
- 5mo ago

DovFanny Babydecke 100 % Baumwolle gestrickt weiche Decke für Neugeborene mit schönem Zebra 100 x 80 cm (Grün-Gans)
- Price
- €19.56
- Rating
- 4.7/5
- Reviews
- 466
- Age
- 1y ago
Newest
by launch date
Merle Toys Premium Babydecke Baumwolle 100% Bio - GOTS & Oeko-TEX Zertifizierte Strickdecke Baby Decke Neugeborenen Kuscheldecke Baby Blanket Newborn Cotton Babydecke Bio Baumwolle Grün
- Price
- €24.96
- Rating
- 4.4/5
- Reviews
- 146
- Age
- 5mo ago

Musselin Decke Babydecke Baumwolle 100 x 150 cm - Musselindecke Kuscheldecke Baby Musselintücher Kinderdecke dünne Babydecken Pucktuch Muslin Blanket für Kinder Oeko-Tex-Zertifikat Hellbeige
- Price
- €12.36
- Rating
- 3.6/5
- Reviews
- 158
- Age
- 8mo ago

Marks & Spencer Weiche Gestrickte Babydecke mit Sternenmuster Kuschelige Neugeborenendecke aus Strick Farbe Ivory Einheitsgröße
- Price
- €14.88
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 8mo ago

Babydecke Kuscheldecke Baby Decke Ganzjahresdecke mit Plüschstoff 75x100 cm - Kinderdecke Kinderwagen Blanket Babydecken Kinderwagendecke und Erstausstattung für Neugeborene und Kinder Oeko-Tex
- Price
- €19.57
- Rating
- 4.5/5
- Reviews
- 867
- Age
- 1y ago

LAYNENBURG Premium Musselin Babydecke 120x120cm 4 lagige Decke aus 100% Baumwolle - Oeko-TEX 100 - Kuscheldecke oder Schlafdecke Pucktuch Spucktuch für Baby Neugeborene & Kinder (Creme)
- Price
- €17.80
- Rating
- 4.7/5
- Reviews
- 137
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
35
Est. top-5 brand share
65%
Top 20: 99%
Est. top-5 click share
47%
Top 20: 83%
Open market
30%
- CREVENT19%
- Little Dedi16%
- Bearmoss15%
- Totsy Baby7%
- Livella7%
- Merle Toys6%
Demand
Babydecke search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Babydecke search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- babydecke329K/yr
- babydecke baumwolle106K/yr
- baby decke87K/yr
- baby decke neugeborenen76K/yr
- kuscheldecke baby57K/yr
- kinderdecke42K/yr
- baby kuscheldecke39K/yr
- baby blanket29K/yr
- babydecke sommer11K/yr
- decke baby29K/yr
Reviews and returns
What reviews say buyers love and hate about Babydecke
We read the reviews and the return reasons for every product selling here.
“Dünner als erwartet”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Babydecke questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








