Baby Kissen
weak search conversion (1.5%) — Baby Kissen doesn't clear our bar today.
Flapen Score
Ranks 369 of 631 Baby niches · −2 vs the category median of 47
Is Baby Kissen profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Baby Kissen is a €173K/yr Amazon Germany market (402K searches/yr). The top 5 brands hold 77% of demand. Verdict: Skip it — 45/100.
Baby Kissen: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -4.4% over the last 90 days and 1.5% of searches end in a purchase.
€173K
revenue / yr
Who owns the niche?
The top 5 brands hold 77% of demand, so 23% of the market is open.
23%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 24 products
Top Baby Kissen products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
KOALA BABYCARE Babykissen Plagiozephalie abnehmbar (mit Zwei Kissenbezügen) hilft EIN Plattkopfsyndrom vorzubeugen und zu behandeln. Aus Memory Foam - Weiß
- Price
- €23.82
- Rating
- 4.5/5
- Reviews
- 20,777
- Age
- 9y ago
KOALA BABYCARE Babykissen Plagiozephalie abnehmbar (mit Zwei Kissenbezügen) hilft EIN Plattkopfsyndrom vorzubeugen und zu behandeln. Aus Memory Foam - Blau
- Price
- €23.98
- Rating
- 4.5/5
- Reviews
- 20,777
- Age
- 9y ago
Julius Zöllner Kissen Hygiena waschbar 95C allergikergeeignet Standard 100 by OEKO-TEX Größe 40x60 cm
- Price
- €12.51
- Rating
- 4.6/5
- Reviews
- 3,516
- Age
- 18y ago
Theraline Babykissen gegen Plattkopf ergonomisches Babykissen Plagiozephalie sicheres 3D Abstandsgewebe gegen Verformung Größe 1 (bis ca. 7 kg) (grau)
- Price
- €20.18
- Rating
- 4.0/5
- Reviews
- 49
- Age
- 1y ago
Alaoo Babykissen Babykissen Gegen Plattkopf Baby Kopf Gestaltung Kissen Baby-nackenkissen Verstellbare Baby-Kissen Nackenstütze U-förmig für Autositz Rocker Kinderwagen Reisekissen
- Price
- €10.88
- Rating
- 3.5/5
- Reviews
- 47
- Age
- 10mo ago
Trending
90-day click momentum
HOVCEH 43x10x10CM Lagerungskissen Verstellbares und Removable (Blassgelb)
- Price
- €16.69
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago
maname Baby Kissen 0-1-2-3 Jahre Gegen Plattkopf - Ergonomisches Lagerungskissen Baby aus Memory Foam - Flaches Babykissen Kopfverformung Atmungsaktiv Antiallergen Abnehmbarer Bezug
- Price
- €24.81
- Rating
- 4.0/5
- Reviews
- 95
- Age
- 11mo ago
Alpine Muffy Baby Classic - Gehörschutz für Babys - Verstellbares ANTI-SLIP-Kopfband bis 48 Monate - In Deutschland auf Sicherheit getestet - Lärmschutz Kopfhörer verhindert Gehörschäden Schwarz
- Price
- €20.25
- Rating
- 4.4/5
- Reviews
- 37,993
- Age
- 7y ago
NAVESO Lagerungskissen 45 x 70 cm U Form Hug Kissen Verstellbare Abnehmbar Und Waschbar
- Price
- €21.82
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 6mo ago
KOALA BABYCARE Babykissen Plagiozephalie bis 36 Monaten abnehmbar für das Kinderbettchen. Hilft bei der Vorbeugung und Behandlung vom Plattkopfsyndrom in Memory Foam - Registriertes Design KBC
- Price
- €31.86
- Rating
- 4.4/5
- Reviews
- 5,749
- Age
- 8y ago
Newest
by launch dateHOVCEH 43x10x10CM Lagerungskissen Verstellbares und Removable (Blassgelb)
- Price
- €16.69
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago
NAVESO Lagerungskissen 45 x 70 cm U Form Hug Kissen Verstellbare Abnehmbar Und Waschbar
- Price
- €21.82
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 6mo ago
Welldora Kinderkissen 40x60 cm flaches Kinderkissen (16+ Jahre) hautfreundlich & pflegeleicht 100% Baumwollbezug Oeko-TEX Zertifiziert waschbar & liebevoll gestaltet
- Price
- €25.50
- Rating
- 4.6/5
- Reviews
- 76
- Age
- 8mo ago
Mhwgo Baby Stillkissen Anti-Überlauf-Kissen zur Reduzierung von Spucken Mehrzweck-Stillkissen Babybett Anti-Reflux verstellbares U-förmiges Kissen mit Griff Für Neugeborene (112 Monate)
- Price
- €32.83
- Rating
- 3.4/5
- Reviews
- 27
- Age
- 9mo ago
Alaoo Babykissen Babykissen Gegen Plattkopf Baby Kopf Gestaltung Kissen Baby-nackenkissen Verstellbare Baby-Kissen Nackenstütze U-förmig für Autositz Rocker Kinderwagen Reisekissen
- Price
- €10.88
- Rating
- 3.5/5
- Reviews
- 47
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
Brands
16 rising
Sellers
46
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
50%
Top 20: 95%
Open market
18%
- Koala Babycare46%
- Julius Zöllner13%
- Babymoov7%
- Theraline5%
- Alaoo5%
- Alpine4%
Baby Kissen demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.2×
Top Baby Kissen search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- baby kissen81K/yr
- lagerungskissen baby46K/yr
- baby kissen kopfverformung29K/yr
- babykissen gegen plattkopf27K/yr
- seitenlagerungskissen baby25K/yr
- babykissen27K/yr
- baby kopfkissen gegen plattkopf21K/yr
- baby kopfkissen18K/yr
- kissen baby20K/yr
- baby pillow13K/yr
What reviews say buyers love and hate about Baby Kissen
What buyers mention most, as a share of all reviews.
What buyers love
77% of reviews“Super Produkt”
“Super Kissen für kleine Babys top”
“Soft”
“Kind schlaft ruhig”
“Alles in Ordnung, sehr bequem und sanftes Material”
What buyers complain about
64% of reviews“Das Kissen hält überhaupt nicht, was es verspricht”
“Schlecht verarbeitet”
“Produkt hilft leider nicht”
“Riecht unangenehm und Memory mangelhaft”
“Nicht so wie auf den Bildern dargestellt”
Baby Kissen return rate & reasons
Why buyers send it back, as a share of all return requests.
4.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Baby Kissen questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
