Vw
FailThe top 5 products take 100% of clicks, so Vw is a Fail.
- Flapen Score
- 21 / 100Ranks 1,423 of 1,428 Auto & Motorrad niches · −30 vs the category median of 5121
- Market size
- €40K/yr496K searches / yr
- 90-day growth
- -6.8%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 31 sellers
Flapen Score
Vw against its category
The dotted line is the Auto & Motorrad average. Past it, Vw is stronger. Inside it, weaker.
Market
The Vw market on Amazon at a glance
Shoppers on Amazon Germany searched for Vw 496K times last year and spent an estimated €40K. All 2 brands take every click. Flapen scores it 21 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 496K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €40K a year.
- Searches, last 12 months
- 496K
- Growth, 90 days vs prior 90
- -6.8%
- Conversion, latest week
- 0.8%
- Market size, estimated
- €40Ka year
- Peak month
- November1.3× the quietest month
- Top search term
- vw schlüsselanhänger74K searches a year
02 · Price
A sale here is worth €9.49.
Listings sell for €9.49 on average, from €7.18 to €12.35. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 1,000 to 1,250 of them. At €9.49 that is €9K to €12K a year per listing.
- Average price
- €9.49under the $15 to $100 sweet spot
- Price range
- €7.18–€12.35
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- €9K–€12K
- Returns
- 0.8%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #29 within Merchandiseprodukte. It carries 1,560 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #29in Merchandiseprodukte
- Average rating
- 4.67 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,560per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Vw products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Volkswagen 000087010BT Schlüsselanhänger Pfandchip Einkaufswagenchip Keyring Anhänger mit neuem VW Logo
- Price
- €7.18
- Rating
- 4.6/5
- Reviews
- 2,103
- Age
- 5y ago

Troika Schlüsselanhänger VW-Logo Lederschlaufe VW LEATHER Leder Metall blau schwarz silberfarben Original
- Price
- €12.35
- Rating
- 4.7/5
- Reviews
- 460
- Age
- 2y ago

Volkswagen 000087010BQ Schlüsselanhänger mit dem neuem VW Logo schwarz Durchmesser 37mm
- Price
- €8.94
- Rating
- 4.7/5
- Reviews
- 2,117
- Age
- 6y ago
Trending
estimated 90-day click momentum
Volkswagen 000087010BT Schlüsselanhänger Pfandchip Einkaufswagenchip Keyring Anhänger mit neuem VW Logo
- Price
- €7.18
- Rating
- 4.6/5
- Reviews
- 2,103
- Age
- 5y ago

Volkswagen 000087010BQ Schlüsselanhänger mit dem neuem VW Logo schwarz Durchmesser 37mm
- Price
- €8.94
- Rating
- 4.7/5
- Reviews
- 2,117
- Age
- 6y ago

Troika Schlüsselanhänger VW-Logo Lederschlaufe VW LEATHER Leder Metall blau schwarz silberfarben Original
- Price
- €12.35
- Rating
- 4.7/5
- Reviews
- 460
- Age
- 2y ago
Newest
by launch date
Troika Schlüsselanhänger VW-Logo Lederschlaufe VW LEATHER Leder Metall blau schwarz silberfarben Original
- Price
- €12.35
- Rating
- 4.7/5
- Reviews
- 460
- Age
- 2y ago

Volkswagen 000087010BT Schlüsselanhänger Pfandchip Einkaufswagenchip Keyring Anhänger mit neuem VW Logo
- Price
- €7.18
- Rating
- 4.6/5
- Reviews
- 2,103
- Age
- 5y ago

Volkswagen 000087010BQ Schlüsselanhänger mit dem neuem VW Logo schwarz Durchmesser 37mm
- Price
- €8.94
- Rating
- 4.7/5
- Reviews
- 2,117
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
31
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Volkswagen94%
- TROIKA6%
Demand
Vw search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Vw search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- vw schlüsselanhänger74K/yr
- volkswagen47K/yr
- vw polo39K/yr
- vw polo zubehör35K/yr
- vw zubehör27K/yr
- schlüsselanhänger vw26K/yr
- volkswagen fanartikel17K/yr
- vw polo 9n zubehör13K/yr
- vw golf13K/yr
- volkswagen zubehör12K/yr
Reviews and returns
What reviews say buyers love and hate about Vw
We read the reviews and the return reasons for every product selling here.
“Schöner Anhänger, etwas teuer”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
9 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vw questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









