Sturmhaube
FailDemand is soft, at -32.5% this quarter, so Sturmhaube is a Fail.
- Flapen Score
- 47 / 100Ranks 915 of 1,428 Auto & Motorrad niches · −4 vs the category median of 5147
- Market size
- €701K/yr1.5M searches / yr
- 90-day growth
- -32.5%search demand this quarter
- Competition
- 65%top-5 click share · 16 brands · 33 sellers
Flapen Score
Sturmhaube against its category
The dotted line is the Auto & Motorrad average. Past it, Sturmhaube is stronger. Inside it, weaker.
Market
The Sturmhaube market on Amazon at a glance
Shoppers on Amazon Germany searched for Sturmhaube 1.5M times last year and spent an estimated €701K. The top 5 brands take 77% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 4.0% of those searches ended in a purchase.
Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -32.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €701K a year.
- Searches, last 12 months
- 1.5M
- Growth, 90 days vs prior 90
- -32.5%
- Conversion, latest week
- 4.0%
- Market size, estimated
- €701Ka year
- Peak month
- January3.3× the quietest month
- Top search term
- sturmhaube motorrad233K searches a year
02 · Price
A sale here is worth €11.67.
Listings sell for €11.67 on average, from €4.93 to €29.89. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At €11.67 that is €29K to €35K a year per listing.
- Average price
- €11.67under the $15 to $100 sweet spot
- Price range
- €4.93–€29.89
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- €29K–€35K
- Returns
- 1.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #23 within Motorräder, Ersatzteile & Zubehör. It carries 3,611 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 4.7%
- Average rank
- #23in Motorräder, Ersatzteile & Zubehör
- Average rating
- 4.38 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,611per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Sturmhaube products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
33
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
65%
Top 20: 98%
Open market
20%
- Brand 121%
- Brand 220%
- Brand 315%
- Brand 410%
- Brand 510%
- Brand 64%
Demand
Sturmhaube search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.3×
Search terms
Top Sturmhaube search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sturmhaube motorrad233K/yr
- sturmhaube523K/yr
- sturmhaube motorrad sommer44K/yr
- motorrad sturmhaube53K/yr
- balaclava181K/yr
- sturmmaske106K/yr
- sturmhaube motorrad damen20K/yr
- motorrad sturmhaube sommer17K/yr
- motorrad maske21K/yr
- skimaske89K/yr
Reviews and returns
What reviews say buyers love and hate about Sturmhaube
We read the reviews and the return reasons for every product selling here.
“Passform passt nicht”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sturmhaube questions
Answered from the same tracked data.









