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Stiftlampe

Stiftlampe shows low returns (0.9%), but soft demand (-31.4% this quarter) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 39% of 1,428 Auto & Motorrad niches · +2 vs the category median of 51

Market size 16Growth 9Conversion 40Competition 75Returns 96Price range 82Avg price 80Brand share 81Review moat 41Quality gap 58
This niche Category average · 1,428 niches

Is Stiftlampe profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Stiftlampe is a €66K/yr Amazon Germany market (119K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 53/100.

Stiftlampe: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -31.4% over the last 90 days and 3.2% of searches end in a purchase.

€66K

revenue / yr

Units sold / yr5K
Search volume / yr-31.4%119K
Conversion rate3.2%
Avg price€17.06

Who owns the niche?

The top 5 brands hold 54% of demand, so 46% of the market is open.

46%

open market share

Brands · sellers26 · 124
Top-5 product click share40%
Open market46%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 41 products

Sponsored placement73%
New entrants (1y)12· 5 succeeded
Avg rating4.4★
Avg reviews2,391

Top Stiftlampe products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€4K€6K€8K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 rising

Sellers

124

Top-5 brand share

54%

Top 20: 97%

Top-5 click share

40%

Top 20: 86%

Open market

39%

  • Hazet16%
  • Ledlenser12%
  • Lepro10%
  • VARTA8%
  • Berner8%
  • flintronic7%

Stiftlampe demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume119KCVR3.2%Products41Brands26Top 5 Brands54%OOS Rate9.8%Rating4.4★Reviews2,391Avg BSR#178
4K3KPrime Day '25Spike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 2.5×

Top Stiftlampe search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • stiftlampe32K/yr
  • stabtaschenlampe16K/yr
  • stiftlampe led aufladbar8K/yr
  • led stiftlampe10K/yr
  • stift taschenlampe10K/yr
  • penlight7K/yr
  • pen light7K/yr
  • stifttaschenlampe7K/yr
  • taschenlampe stift6K/yr
  • stiftlampe led10K/yr

What reviews say buyers love and hate about Stiftlampe

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Helligkeit/Glanz/Glühen40%

Super Lampe

Qualität insgesamt12%

Super Produkt

Preis-Leistungs-Verhältnis7%

Super Preis-Leistung

Akkulaufzeit5%

Der Akku kann gegen zwei AAA Batterien ausgetauscht werden, auch das ist ein weiteres positives Feature

beworben Vs Tatsächliches Produkt5%

Produkt macht das was es soll

What buyers complain about

67% of reviews
Aufladen12%

Nach vier Wochen Akku defekt

Haltbarkeit11%

Kurze Haltbarkeit

Akkulaufzeit10%

begrenzter Akkulaufzeit

Qualität insgesamt8%

Qualität sinkt

Helligkeit/Glanz/Glühen8%

LED lade Anzeige fehlerhaft

Stiftlampe return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Helligkeit/Glanz/Glühen
15%
2Funktionalität insgesamt
15%
3Gesamtgröße
12%
4Aufladen
12%
5Defekt Material/Teile
9%

Common Stiftlampe questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Stiftlampe 53/100 on Amazon Germany — Worth a look. The niche generates €66K/yr across 41 tracked products. 5 of 12 products launched in the last 360 days are still selling. Search demand moved -31.4% over the last 90 days.
Search demand for Stiftlampe on Amazon Germany peaks in Nov–Dec, where the busiest month runs 2.5× the quietest.