Skip to content

Stichschutzweste

soft demand (-36.6% this quarter) — Stichschutzweste doesn't clear our bar today.

Flapen Score

49
Skip it

Ranks 814 of 1,428 Auto & Motorrad niches · −2 vs the category median of 51

Market size 17Growth 7Conversion 8Competition 83Returns 48Price range 29Avg price 85Brand share 95Review moat 83Quality gap 78
This niche Category average · 1,428 niches

Is Stichschutzweste profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Stichschutzweste is a €69K/yr Amazon Germany market (142K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 49/100.

Stichschutzweste: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -36.6% over the last 90 days and 0.7% of searches end in a purchase.

€69K

revenue / yr

Units sold / yr750
Search volume / yr-36.6%142K
Conversion rate0.7%
Avg price€73.41

Who owns the niche?

The top 5 brands hold 40% of demand, so 60% of the market is open.

60%

open market share

Brands · sellers39 · 87
Top-5 product click share32%
Open market60%
Avg brand age48 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 51 products

Sponsored placement78%
New entrants (1y)7· 0 succeeded
Avg rating4.3★
Avg reviews332

Top Stichschutzweste products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

€0€2K€4K€6K€8K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

39 rising

Sellers

87

Top-5 brand share

40%

Top 20: 77%

Top-5 click share

32%

Top 20: 71%

Open market

53%

  • PRODEF14%
  • CICCB-DAMOY8%
  • --7%
  • UGCER7%
  • HEPUBAR6%
  • TRTDYFKH5%

Stichschutzweste demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume142KCVR0.7%Products51Brands39Top 5 Brands40%OOS Rate12.3%Rating4.3★Reviews332Avg BSR#1,242
13K8KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 3.5×

Top Stichschutzweste search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • stichschutzweste herren40K/yr
  • stichschutzweste23K/yr
  • schutzweste stichfest14K/yr
  • stichfeste weste13K/yr
  • schutzweste kugelsicher15K/yr
  • stichsichere weste herren11K/yr
  • stichsichere weste8K/yr
  • stichweste herren5K/yr
  • kevlar weste6K/yr
  • kevlar weste kugelsicher3K/yr

What reviews say buyers love and hate about Stichschutzweste

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Qualität insgesamt26%

Top Produkt

Gesamtgröße11%

Passt

Komfort insgesamt10%

Funktioniert Top und durch den Stretch auch nicht unbequem 👍 Funktioniert super

Preis-Leistungs-Verhältnis6%

Top-Preis-Leistungsverhältnis

Dehnbarkeit/Erweiterbarkeit/Elastizität5%

Der Stretchgürtel ist einfach Cool

What buyers complain about

89% of reviews
Gesamtgröße37%

Passt nicht

beworben Vs Tatsächliches Produkt11%

Sieht ganz anders aus wie auf den Bilder

Geruch10%

hat sehr stark nach Chemikalien gerochen

Qualität insgesamt7%

Hätte dazu mehr Qualität erwartet

Griff7%

Dafür sind die Handschuhe zu eng, haben keinen guten Grip und sind zu dünn und zu kurz

Stichschutzweste return rate & reasons

Why buyers send it back, as a share of all return requests.

3.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
62%
2Länge
8%
3beworben Vs Tatsächliches Produkt
5%
4Gewicht schwer
4%
5Komfort insgesamt
2%

Common Stichschutzweste questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Stichschutzweste 49/100 on Amazon Germany — Skip it. The niche generates €69K/yr across 51 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved -36.6% over the last 90 days.
Search demand for Stichschutzweste on Amazon Germany peaks in Sep–Oct–Nov, where the busiest month runs 3.5× the quietest.