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Sprühlack Schwarz Matt

a concentrated shelf (top 5 take 77% of clicks) — Sprühlack Schwarz Matt doesn't clear our bar today.

Flapen Score

44
Skip it

Ranks 1,058 of 1,428 Auto & Motorrad niches · −7 vs the category median of 51

Market size 39Growth 48Conversion 75Competition 19Returns 98Price range 33Avg price 30Brand share 25Review moat 24Quality gap 42
This niche Category average · 1,428 niches

Is Sprühlack Schwarz Matt profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sprühlack Schwarz Matt is a €200K/yr Amazon Germany market (295K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 44/100.

Sprühlack Schwarz Matt: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +18.2% over the last 90 days and 7.1% of searches end in a purchase.

€200K

revenue / yr

Units sold / yr25K
Search volume / yr+18.2%295K
Conversion rate7.1%
Avg price€9.60

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers8 · 55
Top-5 product click share77%
Open market10%
Avg brand age62 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 10 products

Sponsored placement100%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews6,708

Top Sprühlack Schwarz Matt products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

€0€20K€40K€60K€80K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

55

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

6%

  • NIGRIN50%
  • CL COSMOS LAC15%
  • Fast Finish9%
  • edding8%
  • DUPLI-COLOR8%
  • COLORS5%
  • Open — no brand owns it (2 brands, 6%)

Sprühlack Schwarz Matt demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume295KCVR7.1%Products10Brands8Top 5 Brands90%OOS Rate1.2%Rating4.5★Reviews6,708Avg BSR#9
8K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top Sprühlack Schwarz Matt search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • autolack33K/yr
  • sprühlack schwarz matt31K/yr
  • lackspray schwarz matt25K/yr
  • schwarz matt lack spraydose18K/yr
  • lack schwarz matt20K/yr
  • autolack spraydose27K/yr
  • spraydose schwarz matt17K/yr
  • sprühfarbe schwarz18K/yr
  • lack schwarz11K/yr
  • schwarze sprühfarbe11K/yr

What reviews say buyers love and hate about Sprühlack Schwarz Matt

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Qualität insgesamt29%

Super Produkt

Farbe14%

Farbe stimmt

Lackqualität11%

Die Farbe ist Mega deckend, super leicht aufzutragen und die Farbe läuft nicht

beworben Vs Tatsächliches Produkt9%

Produkt wie beschrieben

Sprühen/Durchfluss6%

Das Spray ist sehr gut

What buyers complain about

82% of reviews
Lackqualität26%

Sprühfarbe eben

Sprühen/Durchfluss15%

Nie wieder kaufe ich diese Spraydose

Preis-Leistungs-Verhältnis7%

Allerdings finde ich ihn viel zu teuer - mit einer Flasche kommt man nicht weit, die ist direkt leer

Auslaufsicher7%

Undicht

Haftung/Klebrigkeit7%

Haftet schlecht - keine Empfehlung

Sprühlack Schwarz Matt return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Farbe
30%
2Sprühen/Durchfluss
15%
3Gesamtgröße
9%
4Funktionalität insgesamt
8%
5Materialqualität
6%

Common Sprühlack Schwarz Matt questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sprühlack Schwarz Matt 44/100 on Amazon Germany — Skip it. The niche generates €200K/yr across 10 tracked products. Search demand moved +18.2% over the last 90 days.
Search demand for Sprühlack Schwarz Matt on Amazon Germany is steady year-round — the busiest month runs 1.6× the quietest.