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53

spiritus

Worth a look

Shows low returns (0.1%), but soft demand (-16.5% this quarter) keeps it on the watch list.

Market size 32Growth 17Conversion 68Competition 58Returns 100Price range 76Avg price 78Brand share 83Review moat 46Quality gap 23

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Brand share

Great52%

top-5 brand share — no brand owns this niche

Avg price

Great€16.26

avg listing price — sweet spot $15–$100

Price range

Great€1.57–€57.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.2%

search→purchase rate — share of searches ending in a sale

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,858.41

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€150K

€150K/yr · 150K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-16.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, spiritus is a €150K/yr Amazon Germany market (150K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Apr. Verdict: Worth a look — 53/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

spiritus market data

Units sold / yr
8K–10K
avg 250–500/product
Revenue / yr
€130K–€163K
units × avg price
Conversion rate
6.2%
Avg BSR
#770
Page quality
0%
Prime
33%
Sponsored
59%
Out of stock
4.9%
Avg brand age
76 months
Avg seller age
186 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

41

Top-5 brand share

52%

Top 20: 97%

Top-5 click share

51%

Top 20: 92%

Open market

43%

  • AHK Spiritus18%
  • ROBBYROB13%
  • FAVORIT9%
  • JaTop6%
  • Chemical Ecosolutions6%
  • GiDeli6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.5% search growth over the last 90 days.
15K10KPrime Day '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 4.9×

Top spiritus search terms

  • spiritus80K/yr
  • brennspiritus47K/yr
  • brennspiritus 1l günstig10K/yr
  • spiritus 1l7K/yr
  • brennspiritus 1l4K/yr
  • lih2K/yr
All search terms

Top spiritus products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€8K10%€15K15%€23K20%€30K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about spiritus

What buyers praise and complain about, mined from review topics.

What buyers love

Einfache Reinigung22%

“Maximal Clean”

Qualität insgesamt17%

“Super 👍 Super Produkt”

beworben Vs Tatsächliches Produkt16%

“Alles wie bestellt”

Preis-Leistungs-Verhältnis13%

“Preis Leistung OK”

Geruch4%

“nicht stinkt nicht”

Effizienz3%

“Funktioniert”

Rückstand3%

“Super Produkt, habe Klebereste vom Fahrzeug auf der Scheibe und Karosse entfernen können”

Reinigung2%

“Maxxi Clean”

Gesamtgröße2%

“Passt”

Benutzerfreundlichkeit2%

“Einfach auf einen Lappen geben”

What buyers complain about

Geruch23%

“Geruchsentwicklung”

Entflammbar9%

“Leider wurde die Flame mit der Zeit sehr unruhig und brannte sich langsam nach unten rein”

Qualität insgesamt9%

“Müll”

Rückstand7%

“Ich löse mit dem Produkt gerade sehr hartnäckige Kleberrückstände auf einer Glasscheibe, welche von einer Hitzeschutzfolie stammen”

Auslaufsicher5%

“Wieder einmal zwei Flaschen defekt, die zur Hälfte im Karton ausgelaufen waren”

Verdünnt/wässrig3%

“Nur verdünnt einnehmen”

Preis-Leistungs-Verhältnis2%

“Mehr Geld - weniger Inhalt”

Funktionalität insgesamt2%

“kann nicht Rezensiert werden weil die Flasche nicht aufgeht”

Waschechtheit2%

“Nicht besser als Wäschebenzin”

Einfache Reinigung2%

“Maxxi clean schafft es nicht dieses kleben zu entfernen, nicht ein bisschen”

Top return reasons

Auslaufsicher27%
Funktionalität insgesamt22%
Qualität insgesamt8%
Kompatibilität – insgesamt8%
Gesamtgröße6%
beworben Vs Tatsächliches Produkt5%
Geruch5%
Stärke3%
Preis-Leistungs-Verhältnis3%
Farbe2%

Common questions

Is spiritus profitable to sell on Amazon Germany?
The niche generates €150K/yr across 27 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.5%. Flapen's verdict: Worth a look (53/100).
How competitive is the spiritus niche?
21 brands and 41 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 52% of demand.
What do buyers complain about in spiritus?
Top complaints mined from reviews: Geruch, Entflammbar, Qualität insgesamt. The return rate is 0.1%.
When does demand for spiritus peak?
Demand peaks in Apr; the busiest month runs 4.9× the quietest.
What does it cost to enter the spiritus niche?
Listings span €1.57–€57.97; the average listing price is €16.26 (sweet spot $15–$100). The average incumbent carries 1,858 reviews — the moat a new listing must climb.