Is Silikonspray profitable to sell on Amazon Germany?

Flapen scores Silikonspray 51 out of 100 on Amazon Germany, a Maybe. Shoppers spend €582K a year across 18 tracked products. Search demand grew +10.0% in the last 90 days.

How competitive is the Silikonspray niche on Amazon Germany?

10 brands and 113 sellers compete in Silikonspray on Amazon Germany. The top 5 Silikonspray products take 63% of clicks, and the top 5 brands take 80%.

What do buyers complain about in Silikonspray?

Silikonspray buyers on Amazon Germany complain most about Sprühen/Durchfluss, Geruch, and Benutzerfreundlichkeit. An estimated 0.2% of orders come back.

When does demand for Silikonspray peak?

Search demand for Silikonspray on Amazon Germany is steady all year. The busiest month runs 1.4× the quietest.

What does it cost to enter the Silikonspray niche?

Silikonspray sells for €8.82 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.50 to €18.38. The average product has 1,918 reviews, the count a new listing must catch up to.

Silikonspray

Maybe

An estimated 0.2% of orders come back. But the products selling today already average 4.7★, so Silikonspray is a Maybe.

Flapen Score: 51
51 / 100Ranks 671 of 1,428 Auto & Motorrad niches · on the category median
Market size: €582K/yr539K searches / yr
90-day growth: +10.0%search demand this quarter
Competition: 63%top-5 click share · 10 brands · 113 sellers

Flapen Score

Silikonspray against its category

The dotted line is the Auto & Motorrad average. Past it, Silikonspray is stronger. Inside it, weaker.

51Maybe

This niche Category average

See the method

Market

The Silikonspray market on Amazon at a glance

Shoppers on Amazon Germany searched for Silikonspray 539K times last year and spent an estimated €582K. The top 5 brands take 80% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 12.3% of those searches ended in a purchase.

Shoppers searched for this 539K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €582K a year.

Searches, last 12 months: 539K
Growth, 90 days vs prior 90: +10.0%
Conversion, latest week: 12.3%
Market size, estimated: €582Ka year
Peak month: November1.4× the quietest month
Top search term: silikonspray421K searches a year

02 · Price

A sale here is worth €8.82.

Listings sell for €8.82 on average, from €3.50 to €18.38. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At €8.82 that is €26K to €35K a year per listing.

Average price: €8.82under the $15 to $100 sweet spot
Price range: €3.50–€18.38
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 60K–80K
Units per listing a year: 3,000–4,000
Revenue per listing a year: €26K–€35K
Returns: 0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #46 within Motorräder, Ersatzteile & Zubehör. It carries 1,918 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings: 78%
Prime listings: 83%
Out of stock, average day: 1.1%
Average rank: #46in Motorräder, Ersatzteile & Zubehör
Average rating: 4.72 starsAmazon Germany average 4.37 stars
Average reviews: 1,918per listing
Listings tracked: 18

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 68 months

Products

Top Silikonspray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

113

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

13%

Brand 130%
Brand 217%
Brand 314%
Brand 410%
Brand 59%
Brand 67%
Open — no brand owns it (4 brands, 13%)

Demand

Silikonspray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Silikonspray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

silikonspray421K/yr +13.6%11.0% conv.
silicone spray25K/yr +6.6%8.5% conv.
silikonspray gleitspray26K/yr +6.4%14.3% conv.
silikon spray15K/yr -15.6%11.7% conv.
silikonspray auto16K/yr -20.2%9.4% conv.
silikonöl spray8K/yr -0.6%8.4% conv.
silikonspray gummipflege11K/yr -22.4%6.1% conv.
silikon gleitspray4K/yr +16.7%11.6% conv.
silikonspray fahrrad3K/yr +189.9%8.8% conv.
silikonfett spray3K/yr -13.5%6.0% conv.

Reviews and returns

What reviews say buyers love and hate about Silikonspray

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Sprühen/Durchfluss”

26%of negative reviews mention “Sprühen/Durchfluss”

0.2%of orders come back

“Die Sprühaufsätze halten absolut nicht auf dem Nippel an/in der Flasche (bzw. nur bei ständigem Druck darauf, was dann manchmal auch zur Sprayabgabe ohne Absicht führt)”

A buyer, on “Sprühen/Durchfluss”26% of negative reviews mention the same topic

Every topic