Schwamm
FailPrices span $1.19–$13.07, mostly outside the sweet spot, so Schwamm is a Fail.
- Flapen Score
- 49 / 100Ranks 814 of 1,428 Auto & Motorrad niches · −2 vs the category median of 5149
- Market size
- €385K/yr789K searches / yr
- 90-day growth
- -4.5%search demand this quarter
- Competition
- 52%top-5 click share · 15 brands · 69 sellers
Flapen Score
Schwamm against its category
The dotted line is the Auto & Motorrad average. Past it, Schwamm is stronger. Inside it, weaker.
Market
The Schwamm market on Amazon at a glance
Shoppers on Amazon Germany searched for Schwamm 789K times last year and spent an estimated €385K. The top 5 brands take 76% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 9.1% of those searches ended in a purchase.
Shoppers searched for this 789K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €385K a year.
- Searches, last 12 months
- 789K
- Growth, 90 days vs prior 90
- -4.5%
- Conversion, latest week
- 9.1%
- Market size, estimated
- €385Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- schwamm199K searches a year
02 · Price
A sale here is worth €5.37.
Listings sell for €5.37 on average, from €1.19 to €13.07. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At €5.37 that is €21K to €27K a year per listing.
- Average price
- €5.37under the $15 to $100 sweet spot
- Price range
- €1.19–€13.07
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- €21K–€27K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #40 within Reinigung & Pflege. It carries 3,183 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 96%
- Out of stock, average day
- 2.6%
- Average rank
- #40in Reinigung & Pflege
- Average rating
- 4.53 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,183per listing
- Listings tracked
- 23
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Schwamm products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Vileda Glitzi Plus Topfreiniger Spülschwamm für die Küche Schwamm mit antibakterieller Wirkung saugstark 18er Pack
- Price
- €4.84
- Rating
- 4.8/5
- Reviews
- 2,760
- Age
- 10y ago

Vileda Topfreiniger Schaum Blau 9er Pack
- Price
- €3.45
- Rating
- 4.7/5
- Reviews
- 5,603
- Age
- 12y ago

IDEA HOME Küchenschwamm 10er Set zweiseitig mehrfarbig 75x50x28 mm
- Price
- €1.54
- Rating
- 4.4/5
- Reviews
- 2,241
- Age
- 5y ago

HAROMAC Allzweckschwamm Made in Germany 200x130mm | Fliesenschwamm Hydroqualität Abriebfest & saugstark universelle Reinigung für Baustellen KFZ & Haushalt | Beständig gegen Öle & Chemikalien
- Price
- €2.30
- Rating
- 4.5/5
- Reviews
- 2,083
- Age
- 14y ago

IDEA HOME 60er Set Küchenschwamm Topfschwamm Zweiseitig Reinigungsschwamm 75 x 50 x 28 mm Mehrzweck Putzschwamm MIDI Mehrfarbig
- Price
- €8.58
- Rating
- 4.4/5
- Reviews
- 2,241
- Age
- 3y ago
Trending
estimated 90-day click momentum
York Schwamm Küche Universalstein Topfreiniger Schwamm Scheibe Topfschwamm Putzschwamm Spülschwamm Küchenschwamm Fleckenentferner Reinigungsschwamm mit Griffrille Multicolor 5 Stück
- Price
- €1.54
- Rating
- 4.1/5
- Reviews
- 155
- Age
- 14y ago

NIGRIN 71412 Schwamm Supersoft Knochenform Gelb
- Price
- €1.41
- Rating
- 4.6/5
- Reviews
- 465
- Age
- 18y ago

Biologisch Abbaubarer Spülschwamm 12er Set Kompostierbarer Naturschwamm Aus Sisalfaser und Baumwolle Umweltfreundlicher Putzschwamm Geruchloser Küchenschwamm Küchenschwamm Schwamm nachhaltig
- Price
- €13.07
- Rating
- 4.7/5
- Reviews
- 62
- Age
- 1y ago

10er Pack Malerschwamm - Schwamm für Fliesen Auto und Haushalt - Fliesenschwamm Malerschwamm Autoschwamm Pflegeschwamm 150 x 100 x 50 mm
- Price
- €7.17
- Rating
- 4.5/5
- Reviews
- 86
- Age
- 4y ago

Lxtness 4 Stück autoschwamm Schwamm autowäsche autoschwamm lackschonend super saugfähig 22 * 11 * 4.5cm
- Price
- €6.33
- Rating
- 4.3/5
- Reviews
- 49
- Age
- 9mo ago
Newest
by launch date
Lxtness 4 Stück autoschwamm Schwamm autowäsche autoschwamm lackschonend super saugfähig 22 * 11 * 4.5cm
- Price
- €6.33
- Rating
- 4.3/5
- Reviews
- 49
- Age
- 9mo ago

blackswedenhome. SVAMP Schwamm 12 Stück Küchenschwamm Schwarz - Spülschwamm Schwarz Langlebig und Universell Einsetzbar - Geschirrschwamm Putzschwamm mit Scheuervlies
- Price
- €8.59
- Rating
- 4.4/5
- Reviews
- 267
- Age
- 1y ago

Biologisch Abbaubarer Spülschwamm 12er Set Kompostierbarer Naturschwamm Aus Sisalfaser und Baumwolle Umweltfreundlicher Putzschwamm Geruchloser Küchenschwamm Küchenschwamm Schwamm nachhaltig
- Price
- €13.07
- Rating
- 4.7/5
- Reviews
- 62
- Age
- 1y ago

IDEA HOME 60er Set Küchenschwamm Topfschwamm Zweiseitig Reinigungsschwamm 75 x 50 x 28 mm Mehrzweck Putzschwamm MIDI Mehrfarbig
- Price
- €8.58
- Rating
- 4.4/5
- Reviews
- 2,241
- Age
- 3y ago

10er Pack Malerschwamm - Schwamm für Fliesen Auto und Haushalt - Fliesenschwamm Malerschwamm Autoschwamm Pflegeschwamm 150 x 100 x 50 mm
- Price
- €7.17
- Rating
- 4.5/5
- Reviews
- 86
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
69
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 96%
Open market
20%
- Vileda41%
- IDEA HOME13%
- York9%
- HAROMAC7%
- WUHUIXOZ6%
- NIGRIN4%
Demand
Schwamm search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Schwamm search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- schwamm199K/yr
- schwämme83K/yr
- sponge93K/yr
- spülschwamm86K/yr
- putzschwamm51K/yr
- küchenschwamm40K/yr
- scotch brite24K/yr
- spülschwämme24K/yr
- schwämme küche22K/yr
- reinigungsschwamm22K/yr
Reviews and returns
What reviews say buyers love and hate about Schwamm
We read the reviews and the return reasons for every product selling here.
“Abnutzung”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Schwamm questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









