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porsche cayenne

Skip it

Weak search conversion (0.7%) — this niche doesn't clear our bar today.

Market size 32Growth 20Conversion 8Competition 79Returns 75Price range 38Avg price 91Brand share 39Review moat 74Quality gap 43

Avg price

Great€55.96

avg listing price — sweet spot $15–$100

Competition

Great36%

top-5 click share — an open shelf

Returns

Great2.0%

return rate — above 5% kills the launch gate

Review moat

Good544.7

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Price range

Okay€3.77–€228.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay€146K

€146K/yr · 395K searches

Growth

Bad-9.9%

90-day search growth — must beat 0% to launch

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, porsche cayenne is a €146K/yr Amazon Germany market (395K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Mar–Apr–May–Dec. Verdict: Skip it — 46/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

porsche cayenne market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
€168K–€224K
units × avg price
Conversion rate
0.7%
Avg BSR
#764
Page quality
0%
Prime
72%
Sponsored
70%
Out of stock
3.7%
Avg brand age
50 months
Avg seller age
186 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

19 falling

Sellers

285

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

36%

Top 20: 78%

Open market

16%

  • PUMA52%
  • Porsche18%
  • Heilemann Confiserie5%
  • Siku4%
  • Porsche Design3%
  • LEGO3%
  • Open — no brand owns it (13 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -9.9% search growth over the last 90 days.
7K5KHoliday '24Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Dec · busiest ÷ quietest = 2.4×

Top porsche cayenne search terms

  • porsche304K/yr
  • porsche design67K/yr
  • porsche accessoires11K/yr
  • porsche motorsport7K/yr
  • porsche merchandise7K/yr
All search terms

Top porsche cayenne products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€4K6%€9K9%€13K12%€17K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about porsche cayenne

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt25%

“TOP Produkt”

Geschenk Zweck7%

“Auch eine super Geschenkidee”

Design insgesamt7%

“Design & Optik:”

Gesamtgröße6%

“Passt alles, Lego halt”

Stärke6%

“Kleines, stabiles Wallet”

Benutzerfreundlichkeit6%

“Easy to use”

beworben Vs Tatsächliches Produkt5%

“So wie auf dem Foto abgebildet”

Sammlungsobjekte5%

“Cooles Legoset”

Preis-Leistungs-Verhältnis5%

“Preis Leistung ist ok”

Anleitung/Benutzerhandbuch/Fehlerbehebung3%

“umfangreiches Begleitbuch, das zum einen die leicht verständliche Aufbauanleitung als auch die Geschichte des Motors sowie des Porsche 911 darstellt.”

What buyers complain about

Haltbarkeit16%

“Defekt nach ein paar Monaten Nutzung”

Qualität insgesamt11%

“Keine gute Qualität”

Gesamtgröße8%

“Eng dimensionierte Geldbörse”

Preis-Leistungs-Verhältnis6%

“Überteuerter Müll”

Benutzerfreundlichkeit5%

“Super Teil ein nicht ganz praktisch”

Verschluss Qualität3%

“Habe noch selten etwas auch nur annähernd so Bescheuertes wie diesen Verschluss gesehen”

Steifheit3%

“Steifer Gürtel”

Verriegelungsmechanismus3%

“Das einzige was mich sehr stark stört ist, dass die Schraube von der oberen Abdeckung sich ständig selber rausdreht”

beworben Vs Tatsächliches Produkt3%

“Der Schein trügt”

Farbe3%

“Die Farbe ist schnell weg”

Top return reasons

Gesamtgröße30%
Länge12%
Defekt Material/Teile8%
Gewicht schwer5%
Qualität insgesamt4%
Produktzustand4%
Breite3%
Dehnbarkeit/Erweiterbarkeit/Elastizität3%
Funktionalität insgesamt3%
Geschenk Zweck3%

Common questions

Is porsche cayenne profitable to sell on Amazon Germany?
The niche generates €146K/yr across 43 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -9.9%. Flapen's verdict: Skip it (46/100).
How competitive is the porsche cayenne niche?
19 brands and 285 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in porsche cayenne?
Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Gesamtgröße. The return rate is 2.0%.
When does demand for porsche cayenne peak?
Demand peaks in Mar–Apr–May–Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the porsche cayenne niche?
Listings span €3.77–€228.30; the average listing price is €55.96 (sweet spot $15–$100). The average incumbent carries 545 reviews — the moat a new listing must climb.