motorreiniger
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Market size
Good€362K€362K/yr · 375K searches
Avg price
Okay€10.55avg listing price — sweet spot $15–$100
Growth
Okay+4.0%90-day search growth — must beat 0% to launch
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Review moat
Bad6,292.53avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Price range
Bad€4.70–€17.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, motorreiniger is a €362K/yr Amazon Germany market (375K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 41/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
motorreiniger market data
- Units sold / yr
- 30K–40K
- avg 1,500–2,000/product
- Revenue / yr
- €317K–€422K
- units × avg price
- Conversion rate
- 9.2%
- Avg BSR
- #16
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 66 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
5 falling
Sellers
106
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- Liqui Moly89%
- NIGRIN4%
- SONAX3%
- RAVENOL2%
- SYPRIN2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +4.0% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 1.8×
Top motorreiniger search terms
- benzin additiv54K/yr
- motorspülung42K/yr
- motorreiniger41K/yr
- liqui moly benzin systemreiniger33K/yr
- liqui moly motorspülung25K/yr
- motorreiniger benzin20K/yr
- motorraum reiniger18K/yr
- additive benzin motor18K/yr
- motor reiniger16K/yr
- motorspülung liqui moly16K/yr
Top motorreiniger products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LIQUI MOLY Motorsystemreiniger Benzin | 300 ml | Benzinadditiv | Art.-Nr.: 5129
Liqui Moly€9.894.6★12,360 rev
LIQUI MOLY Pro-Line Motorspülung | 500 ml | Öladditiv | Art.-Nr.: 2427
Liqui Moly€9.244.7★17,514 rev
Liqui Moly Pro-Line Benzin-System-Reiniger | 500 ml | Benzinadditiv | Art.-Nr.: 5153
Liqui Moly€15.184.8★1,688 rev
LIQUI MOLY Injectionreiniger | 300 ml | Benzinadditiv | Art.-Nr.: 5110
Liqui Moly€8.254.6★5,893 rev
Liqui Moly Benzin-Systempflege | 300 ml | Benzinadditiv | Art.-Nr.: 5108
Liqui Moly€8.344.7★1,861 rev
Newest
by launch date
RAVENOL Petrol Clean Extreme
RAVENOL€7.83204 rev
SYPRIN Benzin Motorsystemreiniger 500ml - Reiniger für Benzinmotoren Systemreiniger entfernt Ablagerungen und normalisiert den Kraftstoffverbrauch
SYPRIN€17.66552 rev
Liqui Moly Motorspülung | 300 ml | Öladditiv | Art.-Nr.: 7681
Liqui Moly€10.22542 rev
LIQUI MOLY Pro-Line Motorspülung | 1 L | Öladditiv | Art.-Nr.: 2425
Liqui Moly€14.7617,514 rev
NIGRIN Kaltreiniger Pumpzerstäuber schnell trennend und hochwirksam 500 ml
NIGRIN€4.70981 rev
Trending
90-day click momentumRAVENOL Petrol Clean Extreme
RAVENOL€7.834.8★
NIGRIN Kaltreiniger Pumpzerstäuber schnell trennend und hochwirksam 500 ml
NIGRIN€4.704.5★
LIQUI MOLY Injectionreiniger | 300 ml | Benzinadditiv | Art.-Nr.: 5110
Liqui Moly€8.254.6★
SONAX Motor+KaltReiniger (500 ml) beseitigt schnell und zuverlässig alle Öl- und Fettverschmutzungen | Art-Nr. 05432000
SONAX€9.104.5★
Liqui Moly Benzin-Systempflege | 300 ml | Benzinadditiv | Art.-Nr.: 5108
Liqui Moly€8.344.7★
What buyers say about motorreiniger
What buyers praise and complain about, mined from review topics.What buyers love
“Bestes Produkt”
“Produkt wie beschrieben”
“Injektion cleaner”
“1A, das Beste für den Motor”
“Gute Motorspülung”
“Der Diesel läuft softer”
“Top Produkt zu top Preis”
“Bester Motorreiniger”
“Einfache Handhabung: Dose auf, ab in den fast vollen Tank beim Tanken, fertig”
“Motor läuft leiser”
What buyers complain about
“Läuft”
“ein spürbarar Teil der Reibung ist vom Motor in Richtung Bremse gewandert, was vorallem bei 4 Zylinder deutlich am Bremsabrieb sichtbar ist.”
“Dose im Kofferraum ausgelaufen, obwohl sie fest zugedreht war”
“Motor läuft befreiter”
“vermutlich von schlechtem Treibstoff”
“Alles stinkt nach dem Additiv”
“Motor ist immer noch laut”
“Kosten wären 4 stellig”
“wirst du es nicht mehr lange Fahren. Bei 2 Fahrzeugen ausprobiert, bei beiden Fahrzeugen gab es im Anschluss starke Motorprobleme”
“gefühlt schmutziger als sonst”
Top return reasons
Common questions
- Is motorreiniger profitable to sell on Amazon Germany?
- The niche generates €362K/yr across 17 tracked products. 90-day search growth is +4.0%. Flapen's verdict: Skip it (41/100).
- How competitive is the motorreiniger niche?
- 5 brands and 106 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in motorreiniger?
- Top complaints mined from reviews: Funktionalität insgesamt, Schmierung, Auslaufsicher. The return rate is 0.3%.
- When does demand for motorreiniger peak?
- Demand peaks in Oct–Nov; the busiest month runs 1.8× the quietest.
- What does it cost to enter the motorreiniger niche?
- Listings span €4.70–€17.66; the average listing price is €10.55 (sweet spot $15–$100). The average incumbent carries 6,293 reviews — the moat a new listing must climb.