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Mercedes Cap

Fail

The top 5 brands take 97% of clicks, so Mercedes Cap is a Fail.

Flapen Score
43
43 / 100
Ranks 1,125 of 1,428 Auto & Motorrad niches · −8 vs the category median of 51
Market size
€39K/yr106K searches / yr
90-day growth
+28.9%search demand this quarter
Competition
33%top-5 click share · 10 brands · 113 sellers

Flapen Score

Mercedes Cap against its category

The dotted line is the Auto & Motorrad average. Past it, Mercedes Cap is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mercedes Cap market on Amazon at a glance

Shoppers on Amazon Germany searched for Mercedes Cap 106K times last year and spent an estimated €39K. The top 5 brands take 97% of clicks. Demand peaks in Jul. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +28.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €39K a year.

Searches, last 12 months
106K
Growth, 90 days vs prior 90
+28.9%
Conversion, latest week
1.5%
Market size, estimated
€39Ka year
Peak month
July2.0× the quietest month
Top search term
ferrari cap40K searches a year

02 · Price

A sale here is worth €24.79.

Listings sell for €24.79 on average, from €7.92 to €43.26. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €24.79 that is €0 to €2K a year per listing.

Average price
€24.79inside the $15 to $100 sweet spot
Price range
€7.92–€43.26
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
4.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #388 within Merchandiseprodukte. It carries 645 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
73%
Out of stock, average day
6.2%
Average rank
#388in Merchandiseprodukte
Average rating
4.67 starsAmazon Germany average 4.37 stars
Average reviews
645per listing
Listings tracked
52

04 · Newcomers

2 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
2Amazon's first-year sales bar
Average brand age
52 months

Products

Top Mercedes Cap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

10 rising

Sellers

113

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

33%

Top 20: 71%

Open market

2%

  • Brand 143%
  • Brand 223%
  • Brand 315%
  • Brand 414%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (4 brands, 2%)

Demand

Mercedes Cap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.0×

Search terms

Top Mercedes Cap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ferrari cap40K/yr
  • mercedes cap29K/yr
  • mercedes cap herren9K/yr
  • mercedes kappe8K/yr
  • mercedes benz cap7K/yr
  • lewis hamilton cap4K/yr
  • ferrari kappe4K/yr
  • mercedes mütze4K/yr

Reviews and returns

What reviews say buyers love and hate about Mercedes Cap

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Qualität insgesamt”
32%of negative reviews mention “Gesamtgröße”
4.0%of orders come back
“Keine gute Passform”
A buyer, on “Gesamtgröße”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Mercedes Cap questions

Answered from the same tracked data.