Lifevac
FailBuyers convert on only 0.6% of searches, so Lifevac is a Fail.
- Flapen Score
- 37 / 100Ranks 1,315 of 1,428 Auto & Motorrad niches · −14 vs the category median of 5137
- Market size
- €47K/yr196K searches / yr
- 90-day growth
- +22.2%search demand this quarter
- Competition
- 83%top-5 click share · 9 brands · 24 sellers
Flapen Score
Lifevac against its category
The dotted line is the Auto & Motorrad average. Past it, Lifevac is stronger. Inside it, weaker.
Market
The Lifevac market on Amazon at a glance
Shoppers on Amazon Germany searched for Lifevac 196K times last year and spent an estimated €47K. The top 5 brands take 85% of clicks. Demand peaks in Apr–May. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 196K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €47K a year.
- Searches, last 12 months
- 196K
- Growth, 90 days vs prior 90
- +22.2%
- Conversion, latest week
- 0.6%
- Market size, estimated
- €47Ka year
- Peak month
- May2.1× the quietest month
- Top search term
- lifevac - erstickungs-rettungsgerät35K searches a year
02 · Price
A sale here is worth €38.63.
Listings sell for €38.63 on average, from €8.47 to €148.97. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €38.63 that is €4K to €10K a year per listing.
- Average price
- €38.63inside the $15 to $100 sweet spot
- Price range
- €8.47–€148.97
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €4K–€10K
- Returns
- 2.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 19.7% of listings are out of stock. The average listing ranks #197 within Autozubehör. It carries 880 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 70%
- Out of stock, average day
- 19.7%
- Average rank
- #197in Autozubehör
- Average rating
- 4.48 starsAmazon Germany average 4.37 stars
- Average reviews
- 880per listing
- Listings tracked
- 10
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Lifevac products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
24
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
10%
- Brand 136%
- Brand 224%
- Brand 310%
- Brand 49%
- Brand 56%
- Brand 65%
- Open — no brand owns it (3 brands, 10%)
Demand
Lifevac search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May · busiest ÷ quietest = 2.1×
Search terms
Top Lifevac search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lifevac - erstickungs-rettungsgerät35K/yr
- lifevac21K/yr
- anti choking device11K/yr
- erstickungs-rettungsgerät22K/yr
- choking rescue device10K/yr
- erstickungs-rettungsgerät kinder17K/yr
- verschlucken erste hilfe gerät14K/yr
- anti erstickungs gerät14K/yr
- life vac8K/yr
- anti choking device kids3K/yr
Reviews and returns
What reviews say buyers love and hate about Lifevac
We read the reviews and the return reasons for every product selling here.
“Allerdings nach 8 Wochen defekt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lifevac questions
Answered from the same tracked data.









