Skip to content
49

lecwec

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 38Growth 53Conversion 97Competition 3Returns 98Price range 83Avg price 91Brand share 0Review moat 47Quality gap 42

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Incredible14.6%

search→purchase rate — share of searches ending in a sale

Avg price

Great€21.48

avg listing price — sweet spot $15–$100

Price range

Great€11.38–€35.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+24.3%

90-day search growth — must beat 0% to launch

Review moat

Okay1,827.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay€189K

€189K/yr · 60K searches

Competition

Bad96%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, lecwec is a €189K/yr Amazon Germany market (60K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 49/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

lecwec market data

Units sold / yr
6K–8K
avg 750–1,000/product
Revenue / yr
€129K–€172K
units × avg price
Conversion rate
14.6%
Avg BSR
#47
Page quality
0%
Prime
50%
Sponsored
50%
Out of stock
0.0%
Avg brand age
95 months
Avg seller age
190 days

Competition & brand share

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

60

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Liqui Moly84%
  • LecWec9%
  • XADO4%
  • Funwave4%

Top lecwec search terms

  • ölverlust stop13K/yr
  • liqui moly ölverlust stop10K/yr
  • lecwec9K/yr
  • öl stop6K/yr
  • öl verlust stop7K/yr
  • öl stop liqui moly4K/yr
  • ölverlust stop liqui moly4K/yr
  • ölstopp4K/yr
  • lecwec ölverlust stop3K/yr
All search terms

Top lecwec products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%€28K30%€57K45%€85K60%€113K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about lecwec

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt20%

“Beste Produkt”

Preis-Leistungs-Verhältnis17%

“Top Preisleistung”

Schmierung16%

“Liqui Moly ölverlust stop”

beworben Vs Tatsächliches Produkt14%

“macht was versprochen”

Motorleistung7%

“Vielen Dank, es hat meinem Motor geholfen”

Auslaufsicher7%

“Ölverlust Stopper”

Gesamtgröße5%

“Passt”

Haltbarkeit3%

“Liquid Moly halt, einfach gut”

Geruch2%

“vor allem kein Geruch nach verbranntem Öl an der Ampel oder nach dem parken!”

Einfache Reinigung2%

“Motor läuft sauber”

What buyers complain about

Funktionalität insgesamt27%

“Funktioniert nicht”

Preis-Leistungs-Verhältnis19%

“Schade ums Geld”

Auslaufsicher12%

“Nach jeder Fahrt tropften etwa 10–15 Tropfen Öl unter dem Motor heraus”

Portabilität8%

“Nun nach 4 Wochen war es nicht mehr tragbar”

Anleitung/Benutzerhandbuch/Fehlerbehebung8%

“Hat trotz Anwendung nach Anleitung nicht wirklich funktioniert”

Geräuschpegel8%

“Hat kurzzeitig aufgehört mit den ventilgeräuschen”

Wartung und Reparatur4%

“Aber der Reparaturaufwand ist sonst zu viel”

Qualität insgesamt4%

“nicht überzeugend”

Top return reasons

Funktionalität insgesamt24%
Kompatibilität – insgesamt21%
Auslaufsicher18%
Gesamtgröße15%
Defekt Material/Teile6%
Motorische Probleme6%
Benutzerfreundlichkeit3%
Preis-Leistungs-Verhältnis3%
Schmierung3%
beworben Vs Tatsächliches Produkt3%

Common questions

Is lecwec profitable to sell on Amazon Germany?
The niche generates €189K/yr across 6 tracked products. 90-day search growth is +24.3%. Flapen's verdict: Skip it (49/100).
How competitive is the lecwec niche?
4 brands and 60 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in lecwec?
Top complaints mined from reviews: Funktionalität insgesamt, Preis-Leistungs-Verhältnis, Auslaufsicher. The return rate is 0.3%.
What does it cost to enter the lecwec niche?
Listings span €11.38–€35.25; the average listing price is €21.48 (sweet spot $15–$100). The average incumbent carries 1,828 reviews — the moat a new listing must climb.