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50

lackstift weiß

Worth a look

Shows low returns (0.4%), but pricing outside the sweet spot ($7.25 avg) keeps it on the watch list.

Market size 30Growth 29Conversion 93Competition 51Returns 98Price range 44Avg price 20Brand share 33Review moat 36Quality gap 60

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great11.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Price range

Okay€2.41–€24.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,891.89

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Market size

Okay€133K

€133K/yr · 158K searches

Growth

Okay+3.2%

90-day search growth — must beat 0% to launch

Avg price

Bad€7.25

avg listing price — sweet spot $15–$100

According to Flapen's Amazon Germany niche tracking, lackstift weiß is a €133K/yr Amazon Germany market (158K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Mar–Nov. Verdict: Worth a look — 50/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

lackstift weiß market data

Units sold / yr
15K–20K
avg 500–750/product
Revenue / yr
€109K–€145K
units × avg price
Conversion rate
11.5%
Avg BSR
#60
Page quality
0%
Prime
89%
Sponsored
56%
Out of stock
0.5%
Avg brand age
40 months
Avg seller age
181 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

127

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

54%

Top 20: 93%

Open market

10%

  • edding53%
  • LICARGO11%
  • Artistro9%
  • GLANTEX7%
  • NEUFELD5%
  • SEPVEL4%
  • Open — no brand owns it (6 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +3.2% search growth over the last 90 days.
13K8KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Nov · busiest ÷ quietest = 3.2×

Top lackstift weiß search terms

  • lackstift weiß91K/yr
  • edding 75116K/yr
  • edding weiß dünn11K/yr
  • weißer lackstift9K/yr
  • edding weiß wasserfest dünn7K/yr
  • lackstift weiss5K/yr
  • edding glanzlackmarker5K/yr
  • edding 780 weiß5K/yr
  • edding weiss dünn3K/yr
  • permanent marker fein weiß4K/yr
All search terms

Top lackstift weiß products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€5K8%€11K12%€16K16%€21K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about lackstift weiß

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt21%

“Super Quality”

beworben Vs Tatsächliches Produkt13%

“Produkt ist wie beschrieben”

Abdeckung8%

“deckt super”

Benutzerfreundlichkeit7%

“Super easy”

Schreiberfahrung6%

“Etwas dick schreibende, aber einigermaßen gut deckende Stifte, um auf dunklen Flächen (nicht zu feine) Markierungen und größere (wegen Lesbarkeit!) Texte zu hinterlassen.”

Lackqualität5%

“Super Lackstift”

Effizienz4%

“Aber lässt sich alles gut handlen, drum 5* von mir”

Gesamtgröße3%

“Passt”

Preis-Leistungs-Verhältnis3%

“Funktioniert super, super gunstig, super preis Leistung”

Farbe3%

“Ganz in weiß”

What buyers complain about

Farbe9%

“Stecker Farbe nicht so gut”

trocken/leerTinte9%

“Sie sind offensichtlich eingetrocknet”

Qualität insgesamt8%

“Absoluter Müll”

Schreiberfahrung7%

“Schreibt nicht flüssig”

Feucht/Trocken7%

“Sie sind offensichtlich eingetrocknet”

Feder-/Spitzenqualität5%

“Man muss die Spitze mehrmals hintereinander eindrücken”

Preis-Leistungs-Verhältnis5%

“nur halt teurer”

Dicke4%

“Sehr dünnflüssig, vorsichtig auftragen”

Haltbarkeit4%

“Hält auch nicht lange”

Tintenleck4%

“Tinte Ausgelaufen”

Top return reasons

Farbe34%
Funktionalität insgesamt17%
Gesamtgröße7%
trocken/leerTinte6%
Qualität insgesamt5%
Lackqualität3%
Schreiberfahrung3%
Feucht/Trocken3%
Trocknungszeit2%
Dünn2%

Common questions

Is lackstift weiß profitable to sell on Amazon Germany?
The niche generates €133K/yr across 27 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +3.2%. Flapen's verdict: Worth a look (50/100).
How competitive is the lackstift weiß niche?
12 brands and 127 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in lackstift weiß?
Top complaints mined from reviews: Farbe, trocken/leerTinte, Qualität insgesamt. The return rate is 0.4%.
When does demand for lackstift weiß peak?
Demand peaks in Mar–Nov; the busiest month runs 3.2× the quietest.
What does it cost to enter the lackstift weiß niche?
Listings span €2.41–€24.93; the average listing price is €7.25 (sweet spot $15–$100). The average incumbent carries 2,892 reviews — the moat a new listing must climb.