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Kühlerfrostschutz

soft demand (-20.5% this quarter) — Kühlerfrostschutz doesn't clear our bar today.

Flapen Score

46
Skip it

Ranks 965 of 1,428 Auto & Motorrad niches · −5 vs the category median of 51

Market size 50Growth 15Conversion 28Competition 63Returns 98Price range 59Avg price 67Brand share 37Review moat 59Quality gap 18
This niche Category average · 1,428 niches

Is Kühlerfrostschutz profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Kühlerfrostschutz is a €275K/yr Amazon Germany market (866K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Jan–Oct–Nov. Verdict: Skip it — 46/100.

Kühlerfrostschutz: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -20.5% over the last 90 days and 2.3% of searches end in a purchase.

€275K

revenue / yr

Units sold / yr40K
Search volume / yr-20.5%866K
Conversion rate2.3%
Avg price€14.02

Who owns the niche?

The top 5 brands hold 83% of demand, so 17% of the market is open.

17%

open market share

Brands · sellers14 · 92
Top-5 product click share47%
Open market17%
Avg brand age61 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 33 products

Sponsored placement61%
New entrants (1y)1· 0 succeeded
Avg rating4.7★
Avg reviews1,127

Top Kühlerfrostschutz products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

€0€8K€16K€25K€33K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

92

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

47%

Top 20: 90%

Open market

14%

  • MANNOL29%
  • ERRECOM19%
  • Liqui Moly15%
  • Exklusiv Chemie12%
  • TECPO7%
  • Gamix3%
  • Open — no brand owns it (8 brands, 14%)

Kühlerfrostschutz demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume866KCVR2.3%Products33Brands14Top 5 Brands83%OOS Rate0.0%Rating4.7★Reviews1,127Avg BSR#20
40K30KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov · busiest ÷ quietest = 2.2×

Top Kühlerfrostschutz search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • kühlmittel85K/yr
  • kühlerfrostschutz200K/yr
  • kühlflüssigkeit auto86K/yr
  • g12 kühlmittel65K/yr
  • kühlmittel auto69K/yr
  • kühlmittel g1249K/yr
  • kühlwasser auto45K/yr
  • kühlerfrostschutz g1249K/yr
  • kühlflüssigkeit38K/yr
  • kühlwasser25K/yr

What reviews say buyers love and hate about Kühlerfrostschutz

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Qualität insgesamt27%

Im Angebot bestes Produkt

Preis-Leistungs-Verhältnis23%

Preis Leistung ok

beworben Vs Tatsächliches Produkt21%

Produkt Beschreibung

Kühlmittel8%

Super Kühlmittel

Gesamtgröße7%

passt perfekt

What buyers complain about

95% of reviews
Farbe38%

Die Angabe "farblos" stimmt nicht, das Konzentrat ist pink.

Qualität insgesamt15%

Wirklich schlechte Qualität

Preis-Leistungs-Verhältnis15%

das ein bisschen teuer

beworben Vs Tatsächliches Produkt8%

Falsche Beschreibung

Kühlmittel8%

Kein Kühlmittel

Kühlerfrostschutz return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Kompatibilität – insgesamt
38%
2Gesamtgröße
18%
3Farbe
12%
4Kühlmittel
8%
5beworben Vs Tatsächliches Produkt
4%

Common Kühlerfrostschutz questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Kühlerfrostschutz 46/100 on Amazon Germany — Skip it. The niche generates €275K/yr across 33 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -20.5% over the last 90 days.
Search demand for Kühlerfrostschutz on Amazon Germany peaks in Jan–Oct–Nov, where the busiest month runs 2.2× the quietest.