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Kleiderbürste

soft demand (-36.5% this quarter) — Kleiderbürste doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 1,020 of 1,428 Auto & Motorrad niches · −6 vs the category median of 51

Market size 12Growth 7Conversion 80Competition 40Returns 97Price range 51Avg price 33Brand share 70Review moat 59Quality gap 40
This niche Category average · 1,428 niches

Is Kleiderbürste profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Kleiderbürste is a €49K/yr Amazon Germany market (60K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Jan–Feb–Nov. Verdict: Skip it — 45/100.

Kleiderbürste: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -36.5% over the last 90 days and 8.2% of searches end in a purchase.

€49K

revenue / yr

Units sold / yr6K
Search volume / yr-36.5%60K
Conversion rate8.2%
Avg price€10.01

Who owns the niche?

The top 5 brands hold 63% of demand, so 37% of the market is open.

37%

open market share

Brands · sellers18 · 97
Top-5 product click share61%
Open market37%
Avg brand age45 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement76%
New entrants (1y)6· 0 succeeded
Avg rating4.5★
Avg reviews1,153

Top Kleiderbürste products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€5K€7K€10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

18 falling

Sellers

97

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

61%

Top 20: 99%

Open market

30%

  • lampox18%
  • BFWood14%
  • Rayen14%
  • KORBOND9%
  • SONAX8%
  • Cleaneed7%

Kleiderbürste demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume60KCVR8.2%Products21Brands18Top 5 Brands63%OOS Rate10.7%Rating4.5★Reviews1,153Avg BSR#122
2K2KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov · busiest ÷ quietest = 2.4×

What reviews say buyers love and hate about Kleiderbürste

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Qualität insgesamt20%

Quality

beworben Vs Tatsächliches Produkt16%

Produkt wie beschrieben

Einfache Reinigung16%

Besonders praktisch ist die einfache Reinigung der Bürste, sodass sie immer wieder verwendet werden kann

Benutzerfreundlichkeit13%

Super, sehr praktisch

Effizienz7%

Funktioniert super

What buyers complain about

83% of reviews
Qualität insgesamt16%

Qualität fraglich

Hartes Gefühl10%

Die Bürste ist ein wenig hart

Benutzerfreundlichkeit10%

bei anderen Fusseln oder ähnlichen wirds aber schwierig.

Einfache Reinigung9%

Reinigt nur bedingt ist

Funktionalität insgesamt7%

Die Fusselaufnahme funktioniert mäßig (man muss mehrmals darüber bürsten),

Kleiderbürste return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
36%
2Weiches Gefühl
16%
3Hartes Gefühl
12%
4Gesamtgröße
6%
5Qualität insgesamt
6%

Common Kleiderbürste questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Kleiderbürste 45/100 on Amazon Germany — Skip it. The niche generates €49K/yr across 21 tracked products. 0 of 6 products launched in the last 360 days are still selling. Search demand moved -36.5% over the last 90 days.
Search demand for Kleiderbürste on Amazon Germany peaks in Jan–Feb–Nov, where the busiest month runs 2.4× the quietest.