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Grundierung Spray

Fail

The top 5 products take 82% of clicks, so Grundierung Spray is a Fail.

Flapen Score
44
44 / 100
Ranks 1,058 of 1,428 Auto & Motorrad niches · −7 vs the category median of 51
Market size
€178K/yr210K searches / yr
90-day growth
+20.4%search demand this quarter
Competition
82%top-5 click share · 7 brands · 34 sellers

Flapen Score

Grundierung Spray against its category

The dotted line is the Auto & Motorrad average. Past it, Grundierung Spray is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grundierung Spray market on Amazon at a glance

Shoppers on Amazon Germany searched for Grundierung Spray 210K times last year and spent an estimated €178K. The top 5 brands take 92% of clicks. Demand peaks in Mar–Apr. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €178K a year.

Searches, last 12 months
210K
Growth, 90 days vs prior 90
+20.4%
Conversion, latest week
6.9%
Market size, estimated
€178Ka year
Peak month
April1.9× the quietest month
Top search term
grundierung spray68K searches a year

02 · Price

A sale here is worth €12.38.

Listings sell for €12.38 on average, from €4.56 to €22.14. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At €12.38 that is €19K to €25K a year per listing.

Average price
€12.38under the $15 to $100 sweet spot
Price range
€4.56–€22.14
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
€19K–€25K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #28 within Lackieren. It carries 4,078 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
90%
Out of stock, average day
0.0%
Average rank
#28in Lackieren
Average rating
4.55 starsAmazon Germany average 4.37 stars
Average reviews
4,078per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
76 months

Products

Top Grundierung Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

34

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

4%

  • Brand 160%
  • Brand 211%
  • Brand 310%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (1 brand, 4%)

Demand

Grundierung Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 1.9×

Search terms

Top Grundierung Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • grundierung spray68K/yr
  • grundierung autolack21K/yr
  • haftgrund spray13K/yr
  • grundierung metall15K/yr
  • primer spray13K/yr
  • filler primer12K/yr
  • filler8K/yr
  • metall grundierung6K/yr
  • metall grundierung spray5K/yr
  • alu grundierung5K/yr

Reviews and returns

What reviews say buyers love and hate about Grundierung Spray

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Rost/Korrodieren”
0.3%of orders come back
“scheint der Rost wieder auf zu blühen!”
A buyer, on “Rost/Korrodieren”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Grundierung Spray questions

Answered from the same tracked data.