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Fussmatten Auto

Fussmatten Auto shows a sweet-spot price point ($37.36 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

60
Worth a look

Top 14% of 1,428 Auto & Motorrad niches · +9 vs the category median of 51

Market size 56Growth 14Conversion 16Competition 83Returns 86Price range 69Avg price 95Brand share 80Review moat 45Quality gap 88
This niche Category average · 1,428 niches

Is Fussmatten Auto profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Fussmatten Auto is a €402K/yr Amazon Germany market (861K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Nov. Verdict: Worth a look — 60/100.

Fussmatten Auto: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -21.9% over the last 90 days and 1.3% of searches end in a purchase.

€402K

revenue / yr

Units sold / yr13K
Search volume / yr-21.9%861K
Conversion rate1.3%
Avg price€37.36

Who owns the niche?

The top 5 brands hold 55% of demand, so 45% of the market is open.

45%

open market share

Brands · sellers22 · 41
Top-5 product click share32%
Open market45%
Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 54 products

Sponsored placement78%
New entrants (1y)2· 0 succeeded
Avg rating4.1★
Avg reviews2,025

Top Fussmatten Auto products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

€0€12K€24K€36K€48K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

41

Top-5 brand share

55%

Top 20: 99%

Top-5 click share

32%

Top 20: 71%

Open market

38%

  • WOLTU15%
  • NYMCAR13%
  • VENTUX GEAR10%
  • Goodyear10%
  • Amazon Basics8%
  • Walser7%

Fussmatten Auto demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume861KCVR1.3%Products54Brands22Top 5 Brands55%OOS Rate0.0%Rating4.1★Reviews2,025Avg BSR#425
25K15KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Top Fussmatten Auto search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • fussmatten auto159K/yr
  • fußmatten auto118K/yr
  • auto fußmatten69K/yr
  • gummimatten auto100K/yr
  • fußmatte auto54K/yr
  • automatten set33K/yr
  • auto fussmatten31K/yr
  • autofussmatten32K/yr
  • gummi fussmatten auto41K/yr
  • automatten25K/yr

What reviews say buyers love and hate about Fussmatten Auto

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Gesamtgröße27%

passt perfekt

Qualität insgesamt18%

super Produkt

Griff12%

Rutschfest

beworben Vs Tatsächliches Produkt11%

Wie bestellt

Preis-Leistungs-Verhältnis7%

Hat sich gelohnt

What buyers complain about

69% of reviews
Gesamtgröße21%

Sind sehr schmal

Geruch15%

extremer gummi geruch

Qualität insgesamt9%

Ganz schlechte Qualität

Dicke5%

Das Material fühlt sich relativ dünn an

Materialqualität5%

Dünnes Material

Fussmatten Auto return rate & reasons

Why buyers send it back, as a share of all return requests.

1.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
55%
2Kompatibilität – insgesamt
9%
3Geruch
8%
4Dünn
6%
5Griff
4%

Common Fussmatten Auto questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Fussmatten Auto 60/100 on Amazon Germany — Worth a look. The niche generates €402K/yr across 54 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -21.9% over the last 90 days.
Search demand for Fussmatten Auto on Amazon Germany peaks in Nov, where the busiest month runs 1.7× the quietest.