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Fluid Film

Fail

The top 5 brands take 100% of clicks, so Fluid Film is a Fail.

Flapen Score
49
49 / 100
Ranks 814 of 1,428 Auto & Motorrad niches · −2 vs the category median of 51
Market size
€675K/yr407K searches / yr
90-day growth
+35.8%search demand this quarter
Competition
75%top-5 click share · 5 brands · 82 sellers

Flapen Score

Fluid Film against its category

The dotted line is the Auto & Motorrad average. Past it, Fluid Film is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fluid Film market on Amazon at a glance

Shoppers on Amazon Germany searched for Fluid Film 407K times last year and spent an estimated €675K. All 5 brands take every click. Demand peaks in May–Jun. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 407K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +35.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €675K a year.

Searches, last 12 months
407K
Growth, 90 days vs prior 90
+35.8%
Conversion, latest week
4.0%
Market size, estimated
€675Ka year
Peak month
May4.0× the quietest month
Top search term
hohlraumversiegelung auto92K searches a year

02 · Price

A sale here is worth €40.92.

Listings sell for €40.92 on average, from €4.36 to €223.83. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At €40.92 that is €31K to €41K a year per listing.

Average price
€40.92inside the $15 to $100 sweet spot
Price range
€4.36–€223.83
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
25K–30K
Units per listing a year
750–1,000
Revenue per listing a year
€31K–€41K
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 18.3% of listings are out of stock. The average listing ranks #116 within Motorräder, Ersatzteile & Zubehör. It carries 819 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
54%
Out of stock, average day
18.3%
Average rank
#116in Motorräder, Ersatzteile & Zubehör
Average rating
4.71 starsAmazon Germany average 4.37 stars
Average reviews
819per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Fluid Film products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

82

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Brand 169%
  • Brand 212%
  • Brand 311%
  • Brand 45%
  • Brand 52%
  • Open — no brand owns it (0%)

Demand

Fluid Film search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Spike '26OctNovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMay

Peak months: May, Jun · busiest ÷ quietest = 4.0×

Search terms

Top Fluid Film search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hohlraumversiegelung auto92K/yr
  • fluid film59K/yr
  • seilfett68K/yr
  • hohlraumversiegelung41K/yr
  • fluid film as-r25K/yr
  • seilfett spray26K/yr
  • fluid-film8K/yr
  • seilfett unterbodenschutz18K/yr
  • hohlraumwachs12K/yr
  • fluid film nas10K/yr

Reviews and returns

What reviews say buyers love and hate about Fluid Film

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Qualität insgesamt”
14%of negative reviews mention “Sprühen/Durchfluss”
0.4%of orders come back
“Keine Funktion der Sprüdosen”
A buyer, on “Sprühen/Durchfluss”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Fluid Film questions

Answered from the same tracked data.