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Erste Hilfe Koffer

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 98% of clicks, so Erste Hilfe Koffer is a Maybe.

Flapen Score
50
50 / 100
Ranks 756 of 1,428 Auto & Motorrad niches · −1 vs the category median of 51
Market size
€276K/yr127K searches / yr
90-day growth
-9.1%search demand this quarter
Competition
60%top-5 click share · 7 brands · 20 sellers

Flapen Score

Erste Hilfe Koffer against its category

The dotted line is the Auto & Motorrad average. Past it, Erste Hilfe Koffer is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Erste Hilfe Koffer market on Amazon at a glance

Shoppers on Amazon Germany searched for Erste Hilfe Koffer 127K times last year and spent an estimated €276K. The top 5 brands take 98% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 9.1% of those searches ended in a purchase.

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €276K a year.

Searches, last 12 months
127K
Growth, 90 days vs prior 90
-9.1%
Conversion, latest week
9.1%
Market size, estimated
€276Ka year
Peak month
February1.4× the quietest month
Top search term
erste hilfe koffer39K searches a year

02 · Price

A sale here is worth €24.01.

Listings sell for €24.01 on average, from €12.72 to €64.64. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At €24.01 that is €12K to €18K a year per listing.

Average price
€24.01inside the $15 to $100 sweet spot
Price range
€12.72–€64.64
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
€12K–€18K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #23 within Werkzeuge. It carries 494 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
74%
Out of stock, average day
9.7%
Average rank
#23in Werkzeuge
Average rating
4.74 starsAmazon Germany average 4.37 stars
Average reviews
494per listing
Listings tracked
19

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Erste Hilfe Koffer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

20

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

1%

  • Brand 129%
  • Brand 224%
  • Brand 324%
  • Brand 415%
  • Brand 56%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Erste Hilfe Koffer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Erste Hilfe Koffer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • erste hilfe koffer39K/yr
  • verbandskasten betrieb26K/yr
  • verbandskasten din 1315719K/yr
  • erste hilfe kasten betrieb10K/yr
  • erste-hilfe-sets für haushalt & arbeitsplatz8K/yr
  • din 131576K/yr
  • verbandkasten din 131575K/yr
  • verbandskoffer5K/yr
  • verbandskasten büro3K/yr
  • erste hilfe koffer din 131573K/yr

Reviews and returns

What reviews say buyers love and hate about Erste Hilfe Koffer

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”
38%of negative reviews mention “Benutzerfreundlichkeit”
0.1%of orders come back
“Schwer zu öffnen”
A buyer, on “Benutzerfreundlichkeit”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Erste Hilfe Koffer questions

Answered from the same tracked data.