Is eisspray profitable to sell on Amazon Germany?

The niche generates €190K/yr across 27 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +69.3%. Flapen's verdict: Worth a look (61/100).

How competitive is the eisspray niche?

14 brands and 52 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 71% of demand.

What do buyers complain about in eisspray?

Top complaints mined from reviews: Heizung, Funktionalität insgesamt, Qualität insgesamt. The return rate is 0.2%.

When does demand for eisspray peak?

Demand peaks in Jun–Jul–Aug; the busiest month runs 2.4× the quietest.

What does it cost to enter the eisspray niche?

Listings span €3.11–€28.63; the average listing price is €13.03 (sweet spot $15–$100). The average incumbent carries 899 reviews — the moat a new listing must climb.

eisspray

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Growth

Great+69.3%

90-day search growth — must beat 0% to launch

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good899.37

avg incumbent reviews — the moat a new listing must climb

Avg price

Good€13.03

avg listing price — sweet spot $15–$100

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Price range

Good€3.11–€28.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€190K

€190K/yr · 341K searches

According to Flapen's Amazon Germany niche tracking, eisspray is a €190K/yr Amazon Germany market (341K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 61/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

eisspray market data

Units sold / yr: 25K–30K; avg 500–750/product
Revenue / yr: €326K–€391K; units × avg price
Conversion rate: 4.3%
Avg BSR: #257
Page quality: 0%
Prime: 41%
Sponsored: 78%
Out of stock: 0.0%
Avg brand age: 64 months
Avg seller age: 183 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

71%

Top 20: 97%

Top-5 click share

54%

Top 20: 92%

Open market

22%

Oputec25%
ICEHOF15%
Liqui Moly12%
Spraytive10%
Sport-Tec9%
AIESI7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +69.3% search growth over the last 90 days.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.4×

Open Trend

Top eisspray search terms

eisspray102K/yr +51.4%5.5% conv.
kältespray78K/yr +39.4%6.3% conv.
eisspray sport kältespray67K/yr +80.9%7.6% conv.
kühlspray24K/yr +442.9%1.8% conv.
eisspray medizinisch15K/yr +17.5%5.5% conv.
eisspray sport10K/yr +69.6%6.1% conv.
kältespray sport9K/yr +104.9%6.0% conv.
kühlspray sport10K/yr +54.1%5.7% conv.
ice spray8K/yr +36.1%5.3% conv.
eis spray6K/yr +66.1%4.6% conv.

All search terms

Top eisspray products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

3 x 400ml Oputec Kältespray Eisspray Sport: Erste-Hilfe-Spray bei Sportverletzungen Schmerzen und Schwellungen (Klassisch) - Medizinisches Kühlspray für jedes Erste-Hilfe-Set

Oputec€18.494.3★2,708 rev

ICEHOF Kältespray Sport - Eisspray Medizinisch 400ml - Kühlspray für Sport & Alltag Fußball Training - Sofortige Kühlung bei Prellungen Zerrungen Verstauchungen Schwellungen (Neutral 1 stück)

ICEHOF€9.804.0★96 rev

Liqui Moly Kältespray | 400 ml | Servicespray | Art.-Nr.: 8916

Liqui Moly€7.314.7★886 rev

Sport-Tec Eisspray Kältespray Kühlspray Erste-Hilfe-Spray bei Sportverletzungen Schmerzen und Schwellungen 200ml

Sport-Tec€5.204.4★323 rev

Spraytive 3 x 400ml Kältespray Werkstatt: Eisspray Vereisungsspray bis -50C zur Fehlersuche Sensorprüfung Montagehilfe bei Passungen Thermostatprüfung

Spraytive€15.454.7★425 rev

Newest

by launch date

ICEHOF Kältespray Sport - Eisspray Medizinisch 400ml - Kühlspray für Sport & Alltag Fußball Training - Sofortige Kühlung bei Prellungen Zerrungen Verstauchungen Schwellungen (Neutral 1 stück)

ICEHOF€9.8096 rev

7mo ago

flint Med Eis Spray Akut 150ml - Sofortige Kühlung Akute Schmerzlinderung für Muskeln & Gelenke Entzündungshemmend Erste Hilfe Spray bei Prellungen Schwellungen Zerrungen Verstauchungen 1 Stück

flint Med€4.65174 rev

1y ago

KK Kältespray 3x 300ml Eis Spray zur Sofort Kühlung & Schmerzlinderung Cold Spray für Sportverletzungen Prellungen & Muskelkühlung Ideal für Sport Erste Hilfe & Haushalt

KK€15.911,128 rev

1y ago

Spraytive 3 x 400ml Kältespray Werkstatt: Eisspray Vereisungsspray bis -50C zur Fehlersuche Sensorprüfung Montagehilfe bei Passungen Thermostatprüfung

Spraytive€15.45425 rev

2y ago

Spraytive 2 x 400ml Kältespray Werkstatt: Eisspray Vereisungsspray bis -50C zur Fehlersuche Sensorprüfung Montagehilfe bei Passungen Thermostatprüfung

Spraytive€12.60425 rev

2y ago

What buyers say about eisspray

What buyers praise and complain about, mined from review topics.

What buyers love

beworben Vs Tatsächliches Produkt9%

“Erfüllt sein Zweck”

Preis-Leistungs-Verhältnis9%

“Guter Service, Preis super”

Kältelinderung8%

“Wirksames Kältespray –”

Sprühen/Durchfluss8%

“Kleine, praktische Spraydose”

Qualität insgesamt6%

“Produkt einwandfrei”

Heizer6%

“Super schnell wirkendes Kältespray”

Temperaturerhaltung5%

“Hielt an die 30 Minuten spürbar kühl”

Portabilität5%

“Brauchbar”

Linderung von Muskelschmerzen5%

“ist bei sportlichen Aktivitäten oder im Trainingsalltag sehr hilfreich.”

Benutzerfreundlichkeit5%

“Praktisch”

What buyers complain about

Heizung18%

“Kälte fürs Grobe”

Funktionalität insgesamt8%

“funktioniert nicht”

Qualität insgesamt8%

“Qualität ungenügend, defekt”

Preis-Leistungs-Verhältnis6%

“sein Geld nicht wert”

Gesamtgröße5%

“Die Dose ist recht groß”

Temperaturerhaltung4%

“Kühlt nicht”

Benutzerfreundlichkeit4%

“Schwer zu aktivieren”

Geruch3%

“Das Spay riecht nach Menthol”

Wärme3%

“nicht sehr kalt und nicht ergiebig”

Kontamination3%

“absolutes No-Go bei Hygieneprodukten!.”

Top return reasons

Gesamtgröße36%

Funktionalität insgesamt22%

beworben Vs Tatsächliches Produkt5%

Produktzustand5%

Qualität insgesamt4%

Heizung3%

Preis-Leistungs-Verhältnis3%

Gewicht schwer3%

Auslaufsicher3%

Alterseignung2%

Common questions

Is eisspray profitable to sell on Amazon Germany?: The niche generates €190K/yr across 27 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +69.3%. Flapen's verdict: Worth a look (61/100).
How competitive is the eisspray niche?: 14 brands and 52 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in eisspray?: Top complaints mined from reviews: Heizung, Funktionalität insgesamt, Qualität insgesamt. The return rate is 0.2%.
When does demand for eisspray peak?: Demand peaks in Jun–Jul–Aug; the busiest month runs 2.4× the quietest.
What does it cost to enter the eisspray niche?: Listings span €3.11–€28.63; the average listing price is €13.03 (sweet spot $15–$100). The average incumbent carries 899 reviews — the moat a new listing must climb.