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Bautenschutzmatte

Bautenschutzmatte shows low returns (0.3%), but a small market ($29K/yr) keeps it on the watch list.

Flapen Score

52
Worth a look

Top 43% of 1,428 Auto & Motorrad niches · +1 vs the category median of 51

Market size 7Growth 84Conversion 9Competition 56Returns 99Price range 69Avg price 84Brand share 63Review moat 46Quality gap 24
This niche Category average · 1,428 niches

Is Bautenschutzmatte profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Bautenschutzmatte is a €29K/yr Amazon Germany market (228K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 52/100.

Bautenschutzmatte: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +83.2% over the last 90 days and 0.7% of searches end in a purchase.

€29K

revenue / yr

Units sold / yr4K
Search volume / yr+83.2%228K
Conversion rate0.7%
Avg price€18.77

Who owns the niche?

The top 5 brands hold 67% of demand, so 33% of the market is open.

33%

open market share

Brands · sellers16 · 26
Top-5 product click share51%
Open market33%
Avg brand age53 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement95%
New entrants (1y)2· 1 succeeded
Avg rating4.6★
Avg reviews1,855

Top Bautenschutzmatte products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

€0€3K€6K€9K€12K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

26

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

51%

Top 20: 97%

Open market

28%

  • Floordirekt43%
  • My Plast7%
  • diconfa6%
  • PIKKI5%
  • Mattenheld5%
  • Kerbl5%

Bautenschutzmatte demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume228KCVR0.7%Products22Brands16Top 5 Brands67%OOS Rate0.0%Rating4.6★Reviews1,855Avg BSR#94
9K7KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.8×

Top Bautenschutzmatte search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bautenschutzmatte102K/yr
  • bautenschutzmatte 10mm29K/yr
  • bautenschutzmatte 8mm16K/yr
  • bautenschutzmatte 5mm17K/yr
  • bautenschutzmatte 3mm14K/yr
  • gummigranulatmatte15K/yr
  • bauschutzmatte12K/yr
  • bautenschutzmatte 20mm9K/yr
  • bauschutzmatten für außen6K/yr
  • bautenschutzmatte 6mm5K/yr

What reviews say buyers love and hate about Bautenschutzmatte

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Qualität insgesamt25%

Super Produkt

beworben Vs Tatsächliches Produkt17%

Das Produkt ist, wie es sein soll

Griff12%

Sehr guter Grip

Gesamtgröße6%

Bestens geeignet

Materialqualität6%

Das Material ist angenehm fest

What buyers complain about

69% of reviews
Geruch18%

Es stinkt nach chemie

Griff10%

absolut nicht rutschfest

Dicke9%

leider dünner als angegeben

Übung/Sporteignung6%

Absolut nicht geeignet für ein Gym

Gesamtgröße6%

Leider nicht passend für mein Vorhaben

Bautenschutzmatte return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
40%
2Geruch
9%
3Funktionalität insgesamt
7%
4Qualität insgesamt
7%
5Materialqualität
5%

Common Bautenschutzmatte questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bautenschutzmatte 52/100 on Amazon Germany — Worth a look. The niche generates €29K/yr across 22 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved +83.2% over the last 90 days.
Search demand for Bautenschutzmatte on Amazon Germany peaks in Apr–May–Jun, where the busiest month runs 2.8× the quietest.