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Auto Winter Zubehoer

Fail

Demand is soft, at -95.8% this quarter, so Auto Winter Zubehoer is a Fail.

Flapen Score
31
31 / 100
Ranks 1,395 of 1,428 Auto & Motorrad niches · −20 vs the category median of 51
Market size
€51K/yr111K searches / yr
90-day growth
-95.8%search demand this quarter
Competition
72%top-5 click share · 5 brands · 64 sellers

Flapen Score

Auto Winter Zubehoer against its category

The dotted line is the Auto & Motorrad average. Past it, Auto Winter Zubehoer is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Auto Winter Zubehoer market on Amazon at a glance

Shoppers on Amazon Germany searched for Auto Winter Zubehoer 111K times last year and spent an estimated €51K. All 5 brands take every click. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -95.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €51K a year.

Searches, last 12 months
111K
Growth, 90 days vs prior 90
-95.8%
Conversion, latest week
3.5%
Market size, estimated
€51Ka year
Peak month
November152.2× the quietest month
Top search term
winterartikel5K searches a year

02 · Price

A sale here is worth €12.94.

Listings sell for €12.94 on average, from €4.90 to €29.12. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €12.94 that is €0 to €1K a year per listing.

Average price
€12.94under the $15 to $100 sweet spot
Price range
€4.90–€29.12
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.6% of listings are out of stock. The average listing ranks #8 within Autozubehör. It carries 2,997 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
21.6%
Average rank
#8in Autozubehör
Average rating
4.49 starsAmazon Germany average 4.37 stars
Average reviews
2,997per listing
Listings tracked
8

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Auto Winter Zubehoer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

64

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Brand 139%
  • Brand 226%
  • Brand 314%
  • Brand 412%
  • Brand 58%
  • Open — no brand owns it (0%)

Demand

Auto Winter Zubehoer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '24Spike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 152.2×

Search terms

Top Auto Winter Zubehoer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • winterartikel5K/yr
  • auto winter zubehoer32K/yr
  • auto zubehör winter14K/yr
  • auto winter17K/yr
  • winterset auto10K/yr
  • auto winterset5K/yr
  • winter auto zubehör13K/yr
  • winter auto8K/yr
  • winter zubehör auto7K/yr

Reviews and returns

What reviews say buyers love and hate about Auto Winter Zubehoer

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”
24%of negative reviews mention “Haltbarkeit”
0.9%of orders come back
“Haltbarkeit”
A buyer, on “Haltbarkeit”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Auto Winter Zubehoer questions

Answered from the same tracked data.