Skip to content

Alubutyl

strong incumbent ratings (4.7★) — Alubutyl doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 1,020 of 1,428 Auto & Motorrad niches · −6 vs the category median of 51

Market size 37Growth 38Conversion 51Competition 26Returns 99Price range 88Avg price 95Brand share 23Review moat 25Quality gap 22
This niche Category average · 1,428 niches

Is Alubutyl profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Alubutyl is a €184K/yr Amazon Germany market (157K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 45/100.

Alubutyl: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +10.1% over the last 90 days and 4.2% of searches end in a purchase.

€184K

revenue / yr

Units sold / yr10K
Search volume / yr+10.1%157K
Conversion rate4.2%
Avg price€28.07

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers8 · 11
Top-5 product click share69%
Open market9%
Avg brand age33 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement86%
New entrants (1y)3· 3 succeeded
Avg rating4.7★
Avg reviews4,296

Top Alubutyl products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

€0€18K€37K€55K€74K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

11

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

5%

  • Reckhorn41%
  • HASKYY22%
  • KILMAT14%
  • POPPSTAR7%
  • Praknu7%
  • ABM enjoy the silence4%
  • Open — no brand owns it (2 brands, 5%)

Alubutyl demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume157KCVR4.2%Products14Brands8Top 5 Brands91%OOS Rate5.5%Rating4.7★Reviews4,296Avg BSR#7
4K3KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Alubutyl search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • alubutyl112K/yr
  • alubutyl auto dämmung27K/yr
  • alubutyl selbstklebend10K/yr
  • alubutyl 2mm5K/yr
  • reckhorn alubutyl3K/yr

What reviews say buyers love and hate about Alubutyl

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Qualität insgesamt23%

Bestes Produkt

Haftung/Klebrigkeit12%

Das Material haftet sehr gut

Materialqualität11%

Ausgezeichnetes Material

Benutzerfreundlichkeit9%

leicht zu verarbeitende,

Preis-Leistungs-Verhältnis9%

Super Produkt, Guter Preis

What buyers complain about

60% of reviews
Haftung/Klebrigkeit14%

Sie haben auch Gewicht, weshalb der Kleber ungenügend Halt bot

beworben Vs Tatsächliches Produkt8%

Das Produkt kommt bei Lieferung nicht so an, sie auf dem Bild zu sehen

Geräuschpegel8%

mit dem Alubutyl klingt es noch heftiger

Dicke7%

keine extrem dicke Schicht

Gesamtgröße6%

nicht für unter der Motorhaube geeignet

Alubutyl return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gewicht schwer
19%
2Gesamtgröße
17%
3Haftung/Klebrigkeit
14%
4Dünn
8%
5Kompatibilität – insgesamt
7%

Common Alubutyl questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Alubutyl 45/100 on Amazon Germany — Skip it. The niche generates €184K/yr across 14 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved +10.1% over the last 90 days.
Search demand for Alubutyl on Amazon Germany is steady year-round — the busiest month runs 1.4× the quietest.