How competitive is the 225 55 R17 Winterreifen niche on Amazon Germany?

22 brands and 28 sellers compete in 225 55 R17 Winterreifen on Amazon Germany. The top 5 225 55 R17 Winterreifen products take 39% of clicks and its top 5 brands hold 58% of demand.

What does it cost to enter the 225 55 R17 Winterreifen niche?

225 55 R17 Winterreifen sells for €84.06 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €47.50–€134.93. The average incumbent carries 554 reviews — the moat a new listing must climb.

225 55 R17 Winterreifen

a small market ($0/yr) — 225 55 R17 Winterreifen doesn't clear our bar today.

Signals No Dominant Brand Low Review Barrier High Price

Flapen Score

Skip it

Ranks 1,058 of 1,428 Auto & Motorrad niches · −7 vs the category median of 51

This niche Category average · 1,428 niches

Is 225 55 R17 Winterreifen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, 225 55 R17 Winterreifen is a €0/yr Amazon Germany market (62K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 44/100.

225 55 R17 Winterreifen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -32.1% over the last 90 days and 0.0% of searches end in a purchase.

€0

revenue / yr

Units sold / yr1K

Search volume / yr-32.1%62K

Conversion rate0.0%

Avg price€84.06

Who owns the niche?

The top 5 brands hold 58% of demand, so 42% of the market is open.

42%

open market share

Brands · sellers22 · 28

Top-5 product click share39%

Open market42%

Avg brand age91 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 35 products

Top 225 55 R17 Winterreifen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

GOODRIDE - 225/55 R17 TL 101W ALL SEASON ELITE Z-401 XL BSW M+S 3PMSF - Ganzjahresreifen

Price: €56.99
Rating: 4.7/5
Reviews: 62
Age: 14y ago

Berlin Tires All Season1 225/55 R17 101H - D/B/72dB Ganzjahresreifen

Price: €64.23
Rating: 4.4/5
Reviews: 3,305
Age: 5y ago

GANZJAHRESREIFEN 225 55 R17 101W KUMHO SOLUS 4S HA32 TL M+S 3PMSF XL

Price: €74.90
Rating: 4.9/5
Reviews: 32
Age: 5y ago

Berlin Tires All Season 2 225/55 ZR17 101W XL - C/B/71dB Ganzjahresreifen (PKW)

Price: €50.33
Rating: 4.6/5
Reviews: 852
Age: 2y ago

Goodyear Vector 4Seasons Gen-3 | Ganzjahresreifen

Price: €77.61
Rating: 4.7/5
Reviews: 3,137
Age: 6y ago

Newest

by launch date

Bridgestone BLIZZAK 6 ENLITEN - 225/55 R17 101V XL - B/B/70 - Winterreifen (PKW & SUV)

Price: €113.77
Rating: 4.6/5
Reviews: 141
Age: 1y ago

Berlin Tires All Season 2 225/55 ZR17 101W XL - C/B/71dB Ganzjahresreifen (PKW)

Price: €50.33
Rating: 4.6/5
Reviews: 852
Age: 2y ago

Pirelli 225/55 R17 101V XL Winterreifen M+S 3PMSF Reifen

Price: €107.23
Rating: 5.0/5
Reviews: 2
Age: 2y ago

Pirelli 225/55 R17 101Y XL Ganzjahresreifen Allwetter M+S 3PMSF Reifen

Price: €108.85
Rating: 4.2/5
Reviews: 8
Age: 2y ago

Imperial 225/55 R17 97W Ganzjahresreifen Allwetter M+S 3PMSF Reifen

Price: €65.46
Rating: 5.0/5
Reviews: 1
Age: 2y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

Top-5 brand share

58%

Top 20: 99%

Top-5 click share

39%

Top 20: 82%

Open market

36%

Goodride17%
BERLIN TIRES15%
Goodyear13%
Kumho8%
HANKOOK7%
Pirelli6%

225 55 R17 Winterreifen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume62KCVR0.0%Products35Brands22Top 5 Brands58%OOS Rate6.6%Rating4.6★Reviews554Avg BSR#1,375

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 9.9×

Top 225 55 R17 Winterreifen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

225 55 r17 ganzjahresreifen11K/yr +8.0%0.4% conv.
225 55 r177K/yr +13.8%0.3% conv.
winterreifen 225 55 r1719K/yr -53.4%0.1% conv.
225 55 r17 winterreifen19K/yr -55.8%0.1% conv.
winter reifen 225/55 r176K/yr -85.3%0.0% conv.

What reviews say buyers love and hate about 225 55 R17 Winterreifen

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Qualität insgesamt50%

“Ein gutes Produkt”

Produktzustand13%

“Neu und sehr gut, ich empfehle NH”

beworben Vs Tatsächliches Produkt13%

“Wie beschrieben”

Funktionalität insgesamt13%

“Also im Winter alles Top, Handling im Sommer wird sich noch zeigen müssen”

Haltbarkeit13%

“Mal schauen wie langlebig sie sein werden”

225 55 R17 Winterreifen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

68%

2Kompatibilität – insgesamt

21%

3Wartung und Reparatur

4Radqualität

Common 225 55 R17 Winterreifen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 225 55 R17 Winterreifen 44/100 on Amazon Germany — Skip it. The niche generates €0/yr across 35 tracked products. Search demand moved -32.1% over the last 90 days.